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DTSTART;TZID=Australia/Sydney:20241105T180000
DTEND;TZID=Australia/Sydney:20241105T200000
DTSTAMP:20260405T172047
CREATED:20240912T054700Z
LAST-MODIFIED:20240912T054702Z
UID:10000375-1730829600-1730836800@creativeplusbusiness.com
SUMMARY:ONLINE (NSW): Creative's Guide to Social Media
DESCRIPTION:Social media is everywhere\, as are tips and tricks to use it for business. What are the best ways for creative and arts professional to use this powerful marketing tool? \n\n\n\nSocial media is a complex and challenging marketing tool for a lot of creatives\, as it can be very difficult to find a balance between constantly updating the world just about themselves\, and ignoring the platforms entirely! ‘Creative’s Guide to Social Media’ is a friendly\, up-to-date and interactive online workshop for beginners that covers the basics of how to kickstart marketing using social media\, with a focus on the main tools at your disposal and the strategy behind the socials. \n\n\n\nBOOK NOW \n\n\n\nWith a focus on people selling in the arts and creative industries\, you will learn: \n\n\n\n+ A new and different definition of social media to consider for the arts and creative marketing.+ The basics of social media marketing\, regardless of which platform you choose.+ The strategic process behind using social media for marketing\, including R.O.I.+ Understanding audience\, and finding out what your followers and fans want and need.+ Choosing the right social media\, from the most used and popular platforms right now.+ Content creation tips and ideas for all the most popular platforms.+ Using other methods\, and staying up to date. \n\n\n\nResources and templates will also be provided to create a social media marketing action plan. \n\n\n\n‘Creative’s Guide to Social Media’ is a collaborative online workshop and participants will be encouraged to share experiences and ideas\, make connections and foster peer relationships. \n\n\n\nWhat do I get? All participants of this workshop also receive: \n\n\n\n+ + Lifetime access to a Dropbox folder jam-packed with additional resources and helpful links.+ A One-Page Marketing Plan template to assist with the practical elements of the workshop.+ Access to additional free webinars to supplement the material covered in the workshop.+ The possibility of further one-to-one business advice\, mentoring and support from one of our creative industries business specialist advisors. We have a whole team ready to help! \n\n\n\nWhat’s CREATIVE PLUS BUSINESS?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help by sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. \n\n\n\nWho is presenting?Lillie Brown – Lillie Brown is a freelance marketing strategist and digital marketing consultant for Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision – including Creative Plus Business! \n\n\n\nAccessibility: if you have any access requirements\, please email fiona@creativeplusbusiness.com \n\n\n\nThis workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop.  \n\n\n\nBOOK NOW \n\n\n\nWhat is Service NSW Business Connect? Service NSW Business Connect provides free\, independent\, tailored business advice from experienced advisors in one‑on‑one sessions. We offer practical insights and business skills development. Services also include events and resources on a range of topics for small business.  \n\n\n\nCreative Plus Business is an approved independent provider for Service NSW Business Connect.
URL:https://creativeplusbusiness.com/workshop/online-nsw-creatives-guide-to-social-media-2/
CATEGORIES:Webinars,Workshops
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BEGIN:VEVENT
DTSTART;TZID=Australia/Sydney:20241112T180000
DTEND;TZID=Australia/Sydney:20241112T200000
DTSTAMP:20260405T172047
CREATED:20240911T012403Z
LAST-MODIFIED:20241001T062727Z
UID:10000376-1731434400-1731441600@creativeplusbusiness.com
SUMMARY:ONLINE (NSW): The Freelance Five
DESCRIPTION:Creative professionals will usually consider freelancing at some stage—it’s the nature of the industry. What are the five biggest pitfalls\, and how to avoid them? \n\n\n\nA career in the creative industries will very often involve at least one foray into freelancing—whether we like it or not! Everyone from curious hobbyists to regular employees will probably need to understand the basics—not to mention those who have deliberately chosen the freelance life. ‘The Freelance Five’ is a fast\, fun\, and practical FREE online presentation specifically designed for creative practitioners and arts professionals with absolutely no business skills\, to help them get the five most important elements of creative freelancing right. It’s a workshop designed by creatives for creatives and facilitated by those who have lived the life and have stories to share. \n\n\n\nBOOK NOW \n\n\n\nParticipants will learn all the following\, with a focus on arts practice and creative industries:+ Step One: Setting up the freelance business properly\, including registrations and ABNs.+ Step Two: Getting ready to make (and spend) the money\, using best practice and tech.+ Step Three: Understanding how insurance works for freelancers (boring but necessary!).+ Step Four: Making the deal legal and using MOUs and agreements as protection.+ Step Five: Preparing for marketing\, self-promotion and relationship building. \n\n\n\nMore links and resources will also be shared about superannuation\, tax and licensing. \n\n\n\nWhat do I get? All participants of this online workshop also receive:+ Lifetime access to a Dropbox folder jam-packed with additional resources and helpful links.+ A practical Workbook to assist with the interactive elements of the workshops.+ Access to additional free webinars to supplement the material covered in the workshop.+ The possibility of further one-to-one business advice\, mentoring and support from one of our creative industries business specialist advisors. We have a whole team ready to help! \n\n\n\nWho is presenting?Cat Dibley – Cat Dibley is a national and international creative producer with over 10 years’ experience producing dance\, theatre\, tours\, and festivals. She has worked at major theatre companies across Australia\, Europe\, and the US and founded a theatre company in 2011\, producing many shows under this banner for mainstage companies\, festivals\, and large-scale national tours. Cat has worked as a creative consultant\, story producer\, screen development producer\, educator and mentor. \n\n\n\nWhat’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness\, tempered with a kind heart and a big dose of professionalism\, is the key to helping creative people understand the boring basics of business. \n\n\n\nAccessibility: if you have any access requirements\, please email fiona@creativeplusbusiness.com \n\n\n\nThis workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded. \n\n\n\nBOOK NOW \n\n\n\nWhat is NSW Business Connect? Service NSW Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start or grow your small business. Creative Plus Business provides confidential\, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.Creative Plus Business is an approved independent provider for Service NSW Business Connect.
URL:https://creativeplusbusiness.com/workshop/online-nsw-the-freelance-five/
CATEGORIES:Webinars,Workshops
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DTSTART;TZID=Australia/Sydney:20241126T180000
DTEND;TZID=Australia/Sydney:20241126T200000
DTSTAMP:20260405T172047
CREATED:20240912T054417Z
LAST-MODIFIED:20241001T062458Z
UID:10000378-1732644000-1732651200@creativeplusbusiness.com
SUMMARY:ONLINE (NSW): Creative's Guide to Websites
DESCRIPTION:Creatives\, arts organisations and small businesses all need a website\, but where to begin when there are so many tech and design hurdles to navigate? \n\n\n\nA website is an essential part of any marketing strategy\, but with a little thought and planning it can be much more than a passive online portfolio display. A creative’s website can be a centralised place to showcase services\, a marketing tool to share stories and case studies\, and an educational platform to help clients and customers understand everything they need to know about your craft\, your purpose and the offerings you have that meet their wants and needs. \n\n\n\n‘Creative’s Guide To Websites’ is a FREE practical online workshop for beginners that examines best practice for creatives to present their websites\, with examples and helpful resources for DIY design.   \n\n\n\nBOOK NOW \n\n\n\nWith a specific focus on the arts and creative industries\, this online workshop will cover: \n\n\n\n+ Starting with the Why – outlining the goals for your website and why they matter. + The importance of planning\, making a site map and organising the content.+ Designing a website that focuses on proactive sales as well as a passive portfolio. + Do it yourself or hire a designer? The pros and cons of design options\, with suggestions. + Choosing the best platform for a DIY website.+ Planning for maintenance and keeping a website up to date.  \n\n\n\n‘Creative’s Guide To Websites’ is a collaborative online workshop and participants will be encouraged to ask questions\, share experiences and ideas\, make connections and foster peer relationships.  \n\n\n\nWhat do I get? All participants of this workshop also receive: \n\n\n\n+ + Lifetime access to a Dropbox folder jam-packed with additional resources and helpful links.+ A workbook to assist with the practical elements of the workshop.+ Access to additional free webinars to supplement the material covered in the workshop.+ The possibility of further one-to-one business advice\, mentoring and support from one of our creative industries business specialist advisors. We have a whole team ready to help! \n\n\n\nWhat’s CREATIVE PLUS BUSINESS?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help by sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. \n\n\n\nWho is presenting?Lillie Brown – Lillie Brown is a freelance marketing strategist and digital marketing consultant for Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision – including Creative Plus Business! \n\n\n\nAccessibility: if you have any access requirements\, please email fiona@creativeplusbusiness.com \n\n\n\nThis workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop.  \n\n\n\nBOOK NOW \n\n\n\nWhat is Service NSW Business Connect? Service NSW Business Connect provides free\, independent\, tailored business advice from experienced advisors in one‑on‑one sessions. We offer practical insights and business skills development. Services also include events and resources on a range of topics for small business.  \n\n\n\nCreative Plus Business is an approved independent provider for Service NSW Business Connect.
URL:https://creativeplusbusiness.com/workshop/online-nsw-creatives-guide-to-websites/
CATEGORIES:Webinars,Workshops
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