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DTSTART;TZID=Australia/Sydney:20250624T120000
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CREATED:20250324T015006Z
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SUMMARY:ONLINE (NSW): Creative's Guide to Branding
DESCRIPTION:Personal and professional branding is an essential marketing tool for creative practitioners\, but understanding and creating branding can be a challenge. \n\n\n\nBranding can be a tricky concept to comprehend\, and many creative freelancers and arts professionals don’t understand how to make it work. In a crowded marketplace full of mixed promotional messages\, a compelling personal and professional brand can help a creative practitioner\, organisation or arts business stand out from the crowd. Creatives who make the most of their branding can build a loyal community of audience\, clients and customers that are engaged and interested\, willing to spend money\, and happy to spread the word. \n\n\n\nBOOK NOW \n\n\n\nWith a specific focus on the arts and creative industries\, this online workshop covers:+ The definitions of branding\, and how it applies to people working in the creative industry.+ How to understand branding as it applies on a personal and professional level.+ Your core values\, how to define them as they make all the difference.+ Discussion of your personal brand\, and how it applies to creative practitioners.+ An introduction to colour theory and why it helps to communicate your brand.+ Extending from the personal into a business\, organisational and/or creative brand.+ ‘Brand Pillars’\, the practical steps to help participants bring their branding A-Game \n\n\n\nWhat do I get? All participants of this workshop also receive:+ Lifetime access to a Dropbox folder jam-packed with additional resources and helpful links.+ A practical workbook to assist with the interactive elements of the workshops.+ Access to additional free webinars to supplement the material covered in the workshop.+ The possibility of further one-to-one business advice\, mentoring and support from one of our creative industries business specialist advisors. We have a whole team ready to help! \n\n\n\nWho is presenting? Lillie Brown – Lillie Brown is a freelance marketing strategist and digital marketing consultant for Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision – including Creative Plus Business! \n\n\n\nWhat is CREATIVE PLUS BUSINESS?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help by sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. \n\n\n\nACCESSIBILITY: If you have any queries or access requirements\, please email fiona@creativeplusbusiness.com.  \n\n\n\nThis workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Download our handy Zoom users guide here. \n\n\n\nBOOK NOW \n\n\n\nWhat is Service NSW Business Connect? Service NSW Business Connect provides free\, independent\, tailored business advice from experienced advisors in one‑on‑one sessions. We offer practical insights and business skills development. Services also include events and resources on a range of topics for small business. \n\n\n\nCreative Plus Business is an approved independent provider for Service NSW Business Connect.
URL:https://creativeplusbusiness.com/workshop/online-nsw-creatives-guide-to-branding-4/
CATEGORIES:Online Courses,Workshops
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DTSTART;TZID=Australia/Sydney:20250624T130000
DTEND;TZID=Australia/Sydney:20250624T150000
DTSTAMP:20260409T142518
CREATED:20250520T021241Z
LAST-MODIFIED:20250623T043203Z
UID:10000462-1750770000-1750777200@creativeplusbusiness.com
SUMMARY:PENRITH: Time Management for Creatives
DESCRIPTION:This is a CREATIVE PLUS BUSINESS event in partnership with Penrith Regional Gallery as part of the Ancher Points: Emerging Artist Program. \n\n\n\nCreative practitioners and arts professionals juggle an array of tasks and projects\, not to mention their personal priorities as well. How on earth to make time for it all? \n\n\n\nMost creatives are pushed to the limit when it comes to time management. Many are juggling work\, freelancing gigs\, passion projects\, admin and marketing demands\, as well as the other challenges that might come from parenting\, caring responsibilities and other personal factors. There are solutions to these vexing issues\, but there’s no one-size-fits-all answer. The added complexities of neurodiversity and creative thinking mean that more than one tactic might help. \n\n\n\n‘Time Management for Creatives’ is a FREE\, fun and relaxed workshop that explores a variety of practical options for time management\, specifically designed for a range of learning needs. \n\n\n\nBOOK NOW \n\n\n\nWith a specific focus on the arts and creative industries\, you will learn: \n\n\n\n+ The different approaches and individual definitions of what ‘time management’ means.+ The importance of breaking down what ‘time success’ and priorities mean for you.+ The difference between deadlines and goals\, and how to make that work in your favour.+ Challenges to better time keeping\, including all the different methods of procrastination.+ Apps and processes that can help to create better time systems.+ Bringing habits and small changes into effect for the long-term time management gain. \n\n\n\n‘Time Management for Creatives’ is a collaborative workshop and participants will be encouraged to ask questions\, share experiences and ideas\, make connections and foster peer relationships. \n\n\n\nWhat do I get? All participants of this workshop also receive:+ Lifetime access to a Dropbox folder jam-packed with additional resources and helpful links.+ A workbook to assist with the practical elements of the workshop.+ Access to additional free webinars to supplement the material covered in the workshop.+ The possibility of further one-to-one business advice\, mentoring and support from one of our creative industries business specialist advisors. We have a whole team ready to help! \n\n\n\nWho is presenting? Wendi Lanham is an actor\, presenter\, model\, and Head of Operations at Creative Plus Business. She has a wealth of experience combining business and creative practice and is well-versed in the myriad ways artists can make money to weather the famine and feast of creative income more effectively. \n\n\n\nWhat’s CREATIVE PLUS BUSINESS?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help by sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. \n\n\n\nAccessibility: if you have any access requirements\, please email: education@creativeplusbusiness.com.  \n\n\n\nVenue: Penrith Regional Gallery\, 86 River Road\, Emu Plains NSW 2750 \n\n\n\nPenrith Regional Gallery Ancher Points: Emerging Artist Program: This program offers emerging artists from Greater Western Sydney the tools and skills needed to transition into professional practice. For more information on the Ancher Points program\, please see here. \n\n\n\nBOOK NOW \n\n\n\nWhat is Service NSW Business Connect? Service NSW Business Connect provides free\, independent\, tailored business advice from experienced advisors in one‑on‑one sessions. We offer practical insights and business skills development. Services also include events and resources on a range of topics for small business. \n\n\n\nCreative Plus Business is an approved independent provider for Service NSW Business Connect.
URL:https://creativeplusbusiness.com/workshop/penrith-time-management-for-creatives-2/
CATEGORIES:Workshops
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DTSTART;TZID=Australia/Sydney:20250624T180000
DTEND;TZID=Australia/Sydney:20250624T200000
DTSTAMP:20260409T142518
CREATED:20250331T013346Z
LAST-MODIFIED:20250415T064907Z
UID:10000442-1750788000-1750795200@creativeplusbusiness.com
SUMMARY:BALMAIN: Creative's Guide to Social Media
DESCRIPTION:This is a CREATIVE PLUS BUSINESS event in partnership with Balmain Rozelle and Leichhardt Business Chambers of Commerce.  \n\n\n\nSocial media is everywhere\, as are tips and tricks to use it for business. What are the best ways for creative and arts professionals to use this powerful marketing tool? \n\n\n\nSocial media is a complex and challenging marketing tool for a lot of creatives\, as it can be very difficult to find a balance between constantly updating the world just about themselves and ignoring the platforms entirely! ‘Creative’s Guide to Social Media’ is a FREE friendly\, up-to-date and interactive workshop for beginners that covers the basics of how to kickstart marketing using social media\, with a focus on the main tools at your disposal and the strategy behind the socials.  \n\n\n\nBOOK NOW \n\n\n\nWith a focus on people selling in the arts and creative industries\, this workshop will cover: \n\n\n\n+ A new and different definition of social media to consider for the arts and creative marketing.+ The basics of social media marketing\, regardless of which platform you choose.+ The strategic process behind using social media for marketing\, including R.O.I.+ Understanding audience and finding out what your followers and fans want and need. + Choosing the right social media\, from the most used and popular platforms right now. + Content creation tips and ideas for all the most popular platforms. + Using other methods and staying up to date. \n\n\n\nResources and templates will also be provided to create a social media marketing action plan. ‘Creative’s Guide to Social Media’ is a collaborative workshop and participants will be encouraged to share experiences and ideas\, make connections and foster peer relationships.  \n\n\n\nWhat do I get?  All participants of this workshop also receive: \n\n\n\n+ Lifetime access to a Dropbox folder jam-packed with additional resources and helpful links\,+ A practical workbook to assist with the interactive elements of the workshops\,+ Access to additional free webinars to supplement the material covered in the workshop\,+ The possibility of further one-to-one business advice\, mentoring and support from one of our creative industries business specialist advisors. We have a whole team ready to help! \n\n\n\nWho is presenting?Wendi Lanham – Wendi Lanham is an actor\, presenter\, model\, and Head of Operations at Creative Plus Business. She has a wealth of experience combining business and creative practice and is well-versed in the myriad ways artists can make money to weather the famine and feast of creative income more effectively. \n\n\n\nWhat’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness\, tempered with a kind heart and a big dose of professionalism\, is the key to helping creative people understand the boring basics of business. \n\n\n\nAccessibility: if you have any access requirements\, please email fiona@creativeplusbusiness.com \n\n\n\nVenue: The London Hotel\, 234 Darling St\, Balmain NSW 2041 \n\n\n\nBOOK NOW \n\n\n\nWhat is Service NSW Business Connect?Service NSW Business Connect provides free independent\, tailored business advice from experienced advisors in one-on-one sessions. We offer practical insights and business skills development. Services also include events and resources on a range of topics for small business. \n\n\n\nCreative Plus Business is an approved independent provider for Service NSW Business Connect.
URL:https://creativeplusbusiness.com/workshop/balmain-leichhardt-creatives-guide-to-social-media/
CATEGORIES:Workshops
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