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DTSTART;TZID=Australia/Sydney:20210707T180000
DTEND;TZID=Australia/Sydney:20210707T200000
DTSTAMP:20260409T131518
CREATED:20210610T235800Z
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SUMMARY:ONLINE: Social Media for Creatives
DESCRIPTION:DOES SOCIAL MEDIA HURT YOUR BRAIN? \n\n\n\nSocial media is a complex and challenging marketing tool for a lot of creatives\, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media\, with a focus on the main tools at your disposal and the strategy behind the socials. \n\n\n\nWe’ll also cover:+ Understanding your Brand online+ Understanding your Tribe+ Choosing the right platform for your clients+ Tips and tricks on staying up to date … and much more! \n\n\n\nWhat do I get?All participants of this workshop also receive:+ Printed materials to help in class;+ Lifetime access to a dedicated Social Media for Creatives dropbox folder full of additional resources and help;+ Access to a website full of links and resources to help you get ahead in their creative business. \n\n\n\nWho should enrol?This workshop is ideal for recent graduates\, freelancers and anyone struggling with the business aspects of their creativity. \n\n\n\nWho is presenting?Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision. Lillie has been the Marketing Manager of Creative Plus Business since 2018\, and is invaluable in helping build our social enterprise to a national scale! \n\n\n\nWhat is Creative Plus Business? We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness\, tempered with a kind heart and a big dose of professionalism\, is the key to helping creative people understand the boring basics of business. \n\n\n\nAccessibility: if you have any access requirements\, please email hello@creativeplusbusiness.com \n\n\n\nThis workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.
URL:https://creativeplusbusiness.com/workshop/online-social-media-for-creatives-3/
CATEGORIES:Workshops
ATTACH;FMTTYPE=image/jpeg:https://creativeplusbusiness.com/wp-content/uploads/2020/12/rawpixel-1054575-unsplash.jpg
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BEGIN:VEVENT
DTSTART;TZID=Australia/Sydney:20210710T140000
DTEND;TZID=Australia/Sydney:20210710T160000
DTSTAMP:20260409T131518
CREATED:20210615T023956Z
LAST-MODIFIED:20210701T014441Z
UID:10000053-1625925600-1625932800@creativeplusbusiness.com
SUMMARY:ONLINE: Beginner's Guide to Marketing
DESCRIPTION:PRESENTED IN PARTNERSHIP WITH EASTERN RIVERINA ARTS \n\n\n\nMarketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell\, and would rather be making than hustling. There is a simple secret to making marketing more palatable – understanding the strategy behind the sales will make a huge impact on your creative career. This down-to-earth and enjoyable workshop explores the mystery behind the marketing magic\, specifically for creative professionals. \n\n\n\nWe’ll also examine:+ the key elements of a successful marketing campaign;+ how to understand clients\, customer and competitors;+ the deeper meaning of word-of-mouth marketing;+ the importance of social media;+ how to make a website with impact … and much more! \n\n\n\nWhat do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Beginners Guide to Marketing Dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business. \n\n\n\nWho should enrol?This workshop is ideal for recent graduates\, freelancers and anyone struggling with the marketing of their creative practice. \n\n\n\nWho is presenting?Business advisor and creative industries expert Monica Davidson from the Creative Plus Business Group. Monica is a writer and filmmaker by trade who learned how to run a successful creative business and now shares that knowledge with others. In her workshops Monica discusses her own experiences\, and shares examples from the 900-plus people she has mentored through the process of starting and building their creative businesses. \n\n\n\nWhat is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start or grow your small business. Creative Plus Business provides confidential\, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program. \n\n\n\nWhat’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness\, tempered with a kind heart and a big dose of professionalism\, is the key to helping creative people understand the boring basics of business. \n\n\n\nAccessibility: if you have any access requirements\, please email hello@creativeplusbusiness.com \n\n\n\nThis workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded. \n\n\n\nNOTE: There will be a livestream of this online event at the original venue address\, this being: F.Stop Workshop. Shop 7\, 43 Tompson Street\, Wagga Wagga NSW 2650\, across from Simply Stitches. If you would like to attend this in-person event\, please email tess@creativeplusbusiness.com \n\n\n\nThis workshop is sponsored by NSW Business Connect\, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start\, run\, adapt or grow your small business.
URL:https://creativeplusbusiness.com/workshop/wagga-wagga-beginners-guide-to-marketing/
CATEGORIES:Workshops
ATTACH;FMTTYPE=image/jpeg:https://creativeplusbusiness.com/wp-content/uploads/2021/06/BEGINNER-GUIDE-MARKETING-2021.jpg
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BEGIN:VEVENT
DTSTART;TZID=Australia/Sydney:20210713T180000
DTEND;TZID=Australia/Sydney:20210713T200000
DTSTAMP:20260409T131518
CREATED:20210623T052356Z
LAST-MODIFIED:20210623T052401Z
UID:10000054-1626199200-1626206400@creativeplusbusiness.com
SUMMARY:ONLINE: Make Your Own Work
DESCRIPTION:HOW TO PRODUCE A SELF-DEVISED PROJECT FROM BEGINNING TO END \n\n\n\nHow often are creatives told to ‘make their own work’? And what exactly does it mean? MAKE YOUR OWN WORK takes a tough love approach to the job of producing a self-devised project\, from the initial ideas stage through to completion. It’s suitable for all practitioners\, regardless of experience or creative practice. Filmmakers\, theatre practitioners\, performers\, visual artists\, writers and musicians – all are welcome to learn the essential steps to getting self-devised work into the world.  \n\n\n\nThe steps that will be outlined and discussed include:+ Making sure the idea for self-devised work is feasible and achievable;+ The magic of cost-benefit and risk analysis;+ Finding helpers\, funding and resources to get the project started;+ Managing the legal aspects of producing;+ Structures\, budgets\, and the basics of business.  \n\n\n\nWhat do I get?  All participants of this workshop also receive:+ Lifetime access to a dedicated MAKE YOUR OWN WORK Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop is over;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice\, mentoring and support from one of our creative industries business specialist advisors. \n\n\n\nWho should enrol?This workshop is ideal for creative freelancers\, established practitioners\, arts organisations.  \n\n\n\nWho is presenting?Business advisor and creative industries expert Monica Davidson from the Creative Plus Business Group. Monica is a writer and filmmaker by trade who learned how to run a successful creative business and now shares that knowledge with others. In her workshops Monica discusses her own experiences\, and shares examples from the 900-plus people she has mentored through the process of starting and building their creative businesses. \n\n\n\nWhat is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start or grow your small business. Creative Plus Business provides confidential\, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program. \n\n\n\nWhat’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness\, tempered with a kind heart and a big dose of professionalism\, is the key to helping creative people understand the boring basics of business. \n\n\n\nAccessibility: if you have any access requirements\, please email hello@creativeplusbusiness.com \n\n\n\nThis workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.This workshop is sponsored by NSW Business Connect\, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start\, run\, adapt or grow your small business.
URL:https://creativeplusbusiness.com/workshop/online-make-your-own-work/
CATEGORIES:Workshops
ATTACH;FMTTYPE=image/jpeg:https://creativeplusbusiness.com/wp-content/uploads/2021/06/ella-jardim-wOGhHamMqLc-unsplash.jpg
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BEGIN:VEVENT
DTSTART;TZID=Australia/Sydney:20210720T180000
DTEND;TZID=Australia/Sydney:20210720T193000
DTSTAMP:20260409T131518
CREATED:20210630T022942Z
LAST-MODIFIED:20210630T022945Z
UID:10000059-1626804000-1626809400@creativeplusbusiness.com
SUMMARY:ONLINE: Business Planning 101
DESCRIPTION:“BY FAILING TO PREPARE\, YOU ARE PREPARING TO FAIL.” \n\n\n\nBenjamin Franklin summed it up best in the quote above.  A business or strategic plan is a summary and evaluation of an entrepreneurial idea – and it should be more than just a conciliation for bank managers and funding bodies. A useful plan can make the difference between creative business success and heading back to the drawing board. This webinar reframes the planning process specifically for creative practitioners\, and helps participants create a plan that will actually help. \n\n\n\nParticipants will dig into the deeper issues of:+ The planning process in general\, and to make it useful both internally and externally;+ Choosing the right template\, and adding an Action Plan;+ The four sections: admin\, finances\, marketing and goals;+ The Personal/Private and Professional Plans. \n\n\n\nResources and templates will also be provided for a variety of both business and strategic plans\, including the preferred options for the Australia Council and other kinds of financing.  \n\n\n\nWhat do I get?  All participants of this workshop also receive:+ Lifetime access to a dedicated BUSINESS PLANNING 101  Dropbox folder full of additional resources and workbooks to help continue the learning after the webinar is over;+ Access to additional free webinars to supplement the material covered in the webinar;+ The possibility of further one-to-one business advice\, mentoring and support from one of our creative industries business specialist advisors.All questions are welcome in this relaxed\, safe and inclusive webinar. Participants are also encouraged to share their own experiences and network with their fellow practitioners.  \n\n\n\nWho should enrol?This webinar is tailored specifically to creative people who are (or want to be) self-employed in some capacity. It is ideal for creative freelancers\, established practitioners\, arts organisations.  \n\n\n\nWho is presenting?Monica Davidson is an award-winning expert on the creative industries\, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS\, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business\, which is dedicated to educating creative people about small business and marketing skills. In 2019\, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates\, mentors\, donates\, educates and advises within Australia’s creative economy”. Monica continues to work as a writer\, filmmaker and occasional performer. \n\n\n\nWhat is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start or grow your small business. Creative Plus Business provides confidential\, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program. \n\n\n\nWhat’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness\, tempered with a kind heart and a big dose of professionalism\, is the key to helping creative people understand the boring basics of business. \n\n\n\nAccessibility: if you have any access requirements\, please email hello@creativeplusbusiness.com \n\n\n\nThis webinar will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. This webinar is sponsored by NSW Business Connect\, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start\, run\, adapt or grow your small business.
URL:https://creativeplusbusiness.com/workshop/online-business-planning-101/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/jpeg:https://creativeplusbusiness.com/wp-content/uploads/2021/03/Business-Planning-101-2021-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Sydney:20210721T100000
DTEND;TZID=Australia/Sydney:20210721T120000
DTSTAMP:20260409T131518
CREATED:20210623T053149Z
LAST-MODIFIED:20210623T053152Z
UID:10000055-1626861600-1626868800@creativeplusbusiness.com
SUMMARY:ONLINE: Five Tips for Freelance Creatives
DESCRIPTION:FREELANCING IS TRICKY – AND INEVITABLE \n\n\n\nFreelancing in the creative industries is a fact of life. Even curious hobbyists and serial employees will need to understand the basics – not to mention those who have chosen to freelance professionally in their craft. Five Tips for Freelance Creatives is a fast\, funny and practical presentation specifically designed for creative practitioners with absolutely no business skills\, to help them get the five most important elements of creative freelancing just right. \n\n\n\nParticipants will learn more about:+ Setting goals and planning the self-employment journey;+ Understanding and handling money matters;+ The key to managing time better;+ The basic beginnings of marketing\, and+ Fostering a cheer squad and juggling the realities of combining art and business.We’ll also share more resources and tax\, superannuation\, and business registration. All questions are welcome in this relaxed\, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners. \n\n\n\nWhat do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated Freelance Five Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice\, mentoring and support from one of our creative industries business specialist advisors. \n\n\n\nWho should enrol?This workshop is ideal for creative practitioners at every level\, from students to professionals. \n\n\n\nWho is presenting?Business advisor and creative industries expert Monica Davidson from Creative Plus Business. Monica is a writer and filmmaker by trade who learned how to run a successful creative business and now shares that knowledge with others. In her workshops\, Monica discusses her own experiences and shares examples from the thousands of people that she has mentored through the process of starting and building their creative businesses in the last twenty years. \n\n\n\nWhat is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start or grow your small business. Creative Plus Business provides confidential\, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program. \n\n\n\nWhat’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way\, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness\, tempered with a kind heart and a big dose of professionalism\, is the key to helping creative people understand the boring basics of business. \n\n\n\nAccessibility: if you have any access requirements\, please email hello@creativeplusbusiness.com \n\n\n\nThis workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.This workshop is sponsored by NSW Business Connect\, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start\, run\, adapt or grow your small business.
URL:https://creativeplusbusiness.com/workshop/online-five-tips-for-freelance-creatives/
CATEGORIES:Workshops
ATTACH;FMTTYPE=image/jpeg:https://creativeplusbusiness.com/wp-content/uploads/2020/12/Freelance-Five-2020-banner.jpg
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