Creative Plus Business

WATERLOO: Networking Tips and Techniques for Creatives
2023-02-22 18:30 - 20:30 (Australia/Sydney)
Networking Tips and Techniques for Creatives is a surprisingly fun event designed to encourage creative people to get to know each other, while acknowledging the horror, and sharing a few tips at the same time. While it’s a vital skill in the creative industries, many practitioners consider networking to be the stuff of nightmares. Networking Tips and Techniques for Creatives combines education with the opportunity to practice in a safe and friendly environment while embracing the discomfort of the whole process and having a laugh.

Tips that will be shared include:+ Success is before you start – preparing before the event;+ Mastering the art of the introduction;+ Overcoming shyness, awkwardness and the urge to run away;+ Dealing with difficult people;+ Getting the all-important follow-up right.

You’ll learn how to network in the first half of the session, and practice your skills in the second half.

What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated I HATE NETWORKING Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop is over;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors.

All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners.

Ideal For: Curious hobbyists, creative freelancers and businesses, arts organisations.

Who is presenting?Charley Sanders is Co-Artistic-Director of contemporary performance company House of Sand, and a Theatre Artists and Realisateur (poncey french word that sort of just means “director” but more specifically means “person that makes it happen”). Her artistic work has taken her across directing, dramaturgy, performance, teaching, and producing for institutions including The Sydney Fringe (Programs Producer 2019-21), STC, STCSA, Opera Australia, ActNow Theatre, Adelaide College of Arts, NIDA (Masters and Open Programs) and a slew of independent projects and companies. Qualified in business from The School Of Getting It Wrong And Correcting It Fast, Charley is an expert in grant writing and management, philanthropy, team building, and making it work with too few dollars.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.comVenue: The Nest Creative Space, 76 Botany Rd, Waterloo NSW 2017

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOW:http://bit.ly/3Hbtx4D

ONLINE: Social Media for Creatives
2023-02-21 18:00 - 20:00
DOES SOCIAL MEDIA HURT YOUR BRAIN?

Social media is a complex and challenging marketing tool for a lot of creatives, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media, with a focus on the main tools at your disposal and the strategy behind the socials.

We’ll also cover:+ Understanding your Brand online+ Understanding your Tribe+ Choosing the right platform for your clients+ Tips and tricks on staying up to date … and much more!

What do I get? All participants of this workshop also receive:+ Printed materials to help in class;+ Lifetime access to a dedicated Social Media for Creatives dropbox folder full of additional resources and help;+ Access to a website full of links and resources to help you get ahead in their creative business.

Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with the business aspects of their creativity.

Who is presenting?Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision. Lillie has been the Marketing Manager of Creative Plus Business since 2018, and is invaluable in helping build our social enterprise to a national scale!

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What is Creative Plus Business? We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/3Zn6b4e

ONLINE: Five Tips for Freelance Creatives
2023-02-16 18:00 - 20:00
FREELANCING IS TRICKY – AND INEVITABLE

Freelancing in the creative industries is a fact of life. Even curious hobbyists and serial employees will need to understand the basics – not to mention those who have chosen to freelance professionally in their craft. Five Tips for Freelance Creatives is a fast, funny and practical presentation specifically designed for creative practitioners with absolutely no business skills, to help them get the five most important elements of creative freelancing just right.

Participants will learn more about:+ Setting goals and planning the self-employment journey;+ Understanding and handling money matters;+ The key to managing time better;+ The basic beginnings of marketing, and+ Fostering a cheer squad and juggling the realities of combining art and business.We’ll also share more resources and tax, superannuation, and business registration. All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners.

What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated Freelance Five Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors.

Ideal For: Creative practitioners at every level, from students to professionals.

Who is presenting?Cat Dibley is a national and international creative producer with over 10 years’ experience producing dance, theatre, tours, and festivals, and has been published on ArtsHub on the subject. She has worked at major theatre companies across Australia, Europe, and the US and founded a theatre company in 2011, producing many shows under this banner for mainstage companies, festivals, and large-scale national tours. During the quieter theatre moments of the last two years, Cat has worked as a creative consultant, story producer, and screen development producer and looks forward to even more collaborative projects.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is funded by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOW:http://bit.ly/3IKhXj2

ONLINE: Money Management for Creatives
2023-02-15 18:00 - 20:00
The starving artist is a pervasive idea, and in reality many creative people struggle in self-employment because money is a constant battle. This isn’t always just due to lack of funds. Creative practitioners sometimes need the basics of business money and financial literacy explained in a way that is easy to understand.

This online workshop helps to bridge that gap in financial literacy with an entertaining and real-world discussion of money that makes sense to the artistic brain.

The most common financial questions that creatives have are answered, including:+ How do I weather the ups and downs of creative income?+ Do I have to keep working for free?+ What should I charge? How do I work that out?+ What’s the deal with cash flow and budgets?+ How do I invoice? How do I enforce an invoice?+ What’s the deal with tax, and what is cloud accounting?+ Where can I go for more help?

This online workshop will be relaxed and informal. You can ask all the questions you have never been able to ask before and will have ample opportunity to network and get to know each other.

Ideal for: This workshop is tailored specifically to creative people who are (or want to be) self-employed in some capacity. It is ideal for recent graduates, freelancers and small arts organisations.

What do I get?All participants of this workshop also receive:+ Printed materials to help during the workshop;+ Lifetime access to a dedicated MONEY dropbox folder full of additional resources and help;+ Access to a web page full of links and resources to help you get ahead in their creative business.

Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you to start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOW: https://bit.ly/3BEMY3Q

WEBINAR: Productivity and Processes for Creative Business
2023-02-07 18:00 - 19:00
Finding a way to make the workings of your business more streamlined might be challenging, but we have experts to help you. Productivity and Processes for Creative Business is a webinar designed to take the difficulty out of your day (at least, when it comes to your business), and to teach you how to best implement the right strategies to make your enterprise run efficiently!

In this expert panel, Wendi Lanham, Debbie Eglin of “The Productivity Hub” and artist Jeff McCann explore the value of putting effective systems and processes in place for your company, leading to a more productive business day and doing a lot to shape the future of your business. You won’t want to miss this one!

We’ll share a bunch of resources to help you stay up to date and keep track of changes and you’ll have the opportunity to get your questions answered by our expert presenters.

What’s Included?A 60-minute webinar with our creative industries experts (which you can access later if you want), plus lifetime access to additional resources on our website containing more resources to support your learning.

Who should sign up?Creative and arts practitioners, freelancers, start-ups, students and arts entrepreneurs from beginners to established (International sign-ups welcome!). We also welcome curious hobbyists and people from outside the arts.

Who’s hosting?Wendi Lanham is an actor, presenter, model, and the General Manager of Creative Plus Business. She has a wealth of experience combining business and creative practice, and she loves a good process!

Debbie Eglin is the mastermind behind the Productivity Hub. Her passion is teaching small businesses how to run their day-to-day tasks in the most efficient way possible, thereby allowing them more time to become their most brilliant selves!

Jeff McCann’s work ranges from community engagement projects, public art, workshops and collaborations through to illustration, props and fashion. Their practice strives to create inclusive work that encourages his audience to get involved and have some fun!

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you to start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This webinar will take place on Zoom. You will receive the Zoom link in your confirmation email from Business Connect.

This webinar is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/ProductivityandProcessWebinar

ONLINE: Funding Guidelines for Creatives
2023-02-02 15:00 - 17:00
Government funding, grants, awards and procurement are often held up as the holy grail of a successful arts business, but this revenue stream also takes hard work and patience. After all, there’s no such thing as ‘free money’.Funding Guidelines for Creatives showcases the basics of writing, winning, and acquitting any kind of funding, as well as making plans and preparing for your funding future.

In this down-to-earth workshop, participants will learn more about:

+ The different kinds of funding available;+ Creating a Funding Folder and Grant Calendar;+ Researching funding and considering applications;+ Writing the Proposal – and avoiding the common errors;+ The Acquittal Process – and how to recover from setbacks;+ The five main ways to ‘fail’ at funding.

Resources, examples and templates will also be provided for a variety of funding applications.

This workshop will be relaxed and informal. You can ask all the questions you have never been able to ask before and will have ample opportunity to network and get to know each other.

Ideal for: This workshop is tailored specifically to creative people who are (or want to be) self-employed in some capacity. It is ideal for recent graduates, freelancers and small arts organisations.

What do I get?All participants of this workshop also receive:+ Printed materials to help during the workshop;+ Lifetime access to a dedicated FUNDING dropbox folder full of additional resources and help;+ Access to a web page full of links and resources to help you get ahead in their creative business.

Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOW: https://bit.ly/3Vb8pAs

ONLINE: Creative's Guide to Marketing
2023-02-01 18:00 - 20:00
Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell, and would rather be making than hustling.

There is a simple secret to making marketing more palatable – understanding the strategy behind the sales will make a huge impact on your creative career. This down-to-earth and enjoyable workshop explores the mystery behind the marketing magic, specifically for creative professionals.

We’ll also examine:+ The key elements of a successful marketing campaign;+ How to understand clients, customer and competitors;+ The deeper meaning of word-of-mouth marketing;+ The importance of social media;+ How to make a website with impact … and much more!

Our Creative’s Guide to Marketing workshop is tailored specifically to creative people who are (or want to be) self-employed, from students and start-ups to experienced freelancers and arts organisations.

What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Creative’s Guide to Marketing dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business.

Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with the marketing of their creative practice.

Who is presenting?Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision – including Creative Plus Business!

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/3Zas1rk

WEBINAR: Your Year in Review 2022
2022-12-12 18:00 - 19:00
2022 has been a bit of a wild one —some bits we loved, some bits we… loved a bit less — and we want you to take a moment to pause, breathe, and reflect on the last twelve months.

Grab a cup of tea (or your preferred alcoholic beverage, lord knows you deserve it!) and tune in for a guided reflection process about the challenges and triumphs in your creative business this year.

This free webinar helps you take a moment to have a guided think (and share) about the challenges and triumphs of the year:

+ How did you cope? Have you survived — or even thrived?+ Were you able to measure any kind of success? Or adapt your goals to the new world?+ How are your personal and business values?+ Is your S.W.O.T up to date?+ How’s your Core Business going, and will you continue in 2023?+ Did your marketing achieve what you wanted?+ Are your clients happy?+ What did you learn? What are you proud of? + How does 2023 look from here?

What’s Included? A 45-60 minute webinar with our creative industries experts (which you can access later if you want), plus lifetime access to additional resources on our website containing more resources to support your learning.

Who should sign up? Creative and arts practitioners, freelancers, start-ups, students and arts entrepreneurs from beginners to established (International sign-ups welcome!). We also welcome curious hobbyists and people from outside the arts.

Who’s the Host? Monica Davidson, director of Creative Plus Business, proud 2022 survivor and keen bean for 2023!

What’s Creative Plus Business? We’re an educational organisation dedicated to helping creative people and arts organisations finesse their entrepreneurial skills. We help by sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

BOOK NOWhttps://www.crowdcast.io/e/webinar-your-year-in-review-2022

ONLINE: How to Start a Creative Business
2022-12-05 15:00 - 17:00
LET’S GET READY TO RUMBLE!

Curious about turning your creative practice into a fully-fledged small business? This fun and friendly workshop will cover all the essentials you’ll need to get the basics right and avoid some of the most common pitfalls for creatives as they enter the world of self-employment and freelancing.

You will learn all the following, with a focus on the arts and creative industries :+ Making a plan for your start-up journey+ Understanding ABNs, structures, business names and licences+ Getting ready for the money+ Preparing for the market+ Where to go for more (free) help.

What do I get? All participants of this workshop also receive:+ Lifetime access to a Dropbox folder jam-packed with resources+ A Creative Business Start-Up Checklist+ A One Page Creative Business and Marketing Plan+ The option of more one-to-one advice from a creative business specialist.All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners.

Who is presenting?Wendi Lanham is an actor, presenter, model, and the Business Manager of Creative Plus Business. She has a wealth of experience combining business and creative practice and is well-versed in the myriad ways artists can make money in order to weather the famine and feast of creative income more effectively.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is funded by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/3xuwokL

WEBINAR: Rich, Creative Life
2022-11-30 18:30 - 19:30
What does it mean to live a rich creative life? After living through a pandemic and innumerable disasters over the past few years, many of us are yearning for deeper connections to our people, practice, and purpose. Living a life that lights us up requires us to be proactive—but what does this look like on a practical level? And what do we do when the space between where we are now and where we want to be looks more like a canyon than a gap?

In this conversation-style webinar, Lillie Brown will be joined by the enigmatic Dr. Kate Smith to explore the concept of a rich creative life. Together, they’ll delve into the tenets of a rich creative life; Kate’s golden Rule of Three, what it means to be an embodied creator, how to sustain change in our lives, and the potency of deep self-knowledge.

If you want to create, play, and live a meaningful life, this conversation is for you.

What’s Included? A 60 minute webinar with our creative industries experts (which you can access later if you want), plus lifetime access to additional resources on our website containing more resources to support your learning.

Who should sign up? Creative and arts practitioners, freelancers, start-ups, students and arts entrepreneurs from beginners to established (International sign-ups welcome!). We also welcome curious hobbyists and people from outside the arts.

Who’s the Host? Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision – including Creative Plus Business!

Dr. Kate Smith is a comedic performer, creative producer, and published academic whose art practice has evolved from stand-up to playwriting, to cross-sector community arts practice to creative mentoring and profile raising for regional arts. Kate’s distinctiveness is her ability to create chemistry with an audience using humour with a profound impact. She has been named in the top five best actors in comedy(SuzyGoesSee; ‘Best of 2016’); Highway of Lost Hearts with Lingua Theatre in Bathurst (Dir; Adam Deusien 2018, 2021); Women On The Edge podcast (2022); CreateNSW Regional Fellowship recipient (2019). Stage works with Drew Fairley have toured nationally and internationally with sold-out seasons in Sydney, Edinburgh, Melbourne, Adelaide, and Hong Kong.

What’s Creative Plus Business? We’re an educational organisation dedicated to helping creative people and arts organisations finesse their entrepreneurial skills. We help by sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

BOOK NOWhttps://www.crowdcast.io/e/rich-creative-life-2022

ONLINE: Being Well
2022-11-29 18:00 - 20:00
Working in the creative industries is both rewarding and strenuous, physically and mentally. How can practitioners maintain a relative balance between flourishing and falling, particularly when artistic output is built with emotion? BEING WELL explores ways that creative professionals can purposely bring well-being practice into their everyday lives. Led by a creative industries and wellbeing specialist, this interactive workshop is a tonic to help practitioners remain creative for the long term.

This online workshop focuses on the following topics:

+ The physical, mental and emotional aspects of Wellbeing;+ The most effective ways to define personal boundaries;+ Understanding imposter syndrome, self-critical thoughts and self-sabotage;+ How business tips can (surprisingly) help with wellbeing;+ Creative practice processes in the modern world, including managing blocks.

What do I get? All participants of this workshop also receive:

+ Lifetime access to a dedicated BEING WELL Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop is over;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors.

All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners.

Ideal for: Hobbyists, creative freelancers, established practitioners, arts organisations.

Who is presenting?Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple-to-understand and actionable strategies to help them fulfil their vision – including Creative Plus Business!

What’s Creative Plus Business? We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

BOOK NOWhttps://bit.ly/3Kmn3AN

ONLINE: LinkedIn for Creatives
2022-11-23 18:00 - 20:00
LINKEDIN IS NOT FOR CREATIVES…

Actually, that’s where you’re wrong. LinkedIn is a fantastic tool for creatives but it does take a little bit of manipulation to make it work for you – and help you connect to potential clients and customers! In this interactive online workshop, creative practitioners can learn as a group about how to make the most of LinkedIn for their career.

We’ll work together to:+ Finish your summary and experiences;+ Add media and info to your categories;+ Learn what makes a great photo and banner;+ Use a format for previous work that’s ideal for creative workers and freelancers;+ Discuss the strategy: posting, blogging and more.

Come and join us for some light learning, a virtual glass of wine and the opportunity to work together get to know each other. You’ll also get to work together in a practical way on your own LinkedIn profile with the help of a professional!

What do I get?All participants of this workshop also receive:+ Hands-on help with their LinkedIn profile;+ Additional resources, including a free webinar to remind them of key pointsYou also get free advice! All NSW participants are entitled to 4 x 1-hour CHAT sessions, with a creative industries business advisor, 100% subsidised by Business Connect and therefore at no cost to you (no, there’s no catch!).

Who should enrol?This workshop is ideal for creative professionals who know they need to be ‘better;’ at LinkedIn, but have no idea how to start.

Who is presenting?Award-winning creative industries expert Monica Davidson, a writer and filmmaker by trade who founded the Creative Plus Business Group in 2016. Monica is a skilled facilitator who has helped literally thousands of creative practitioners through the process of starting and building their creative businesses.

What is Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

BOOK NOWhttps://bit.ly/3SCnACt

ONLINE: Social Media for Creatives
2022-11-16 18:00 - 20:00
DOES SOCIAL MEDIA HURT YOUR BRAIN?

Social media is a complex and challenging marketing tool for a lot of creatives, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media, with a focus on the main tools at your disposal and the strategy behind the socials.

We’ll also cover:+ Understanding your Brand online+ Understanding your Tribe+ Choosing the right platform for your clients+ Tips and tricks on staying up to date … and much more!

What do I get? All participants of this workshop also receive:+ Printed materials to help in class;+ Lifetime access to a dedicated Social Media for Creatives dropbox folder full of additional resources and help;+ Access to a website full of links and resources to help you get ahead in their creative business.

Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with the business aspects of their creativity.

Who is presenting?Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision. Lillie has been the Marketing Manager of Creative Plus Business since 2018, and is invaluable in helping build our social enterprise to a national scale!

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What is Creative Plus Business? We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/3dpn8ru

WEBINAR: Using Case Studies for Creative Marketing
2022-11-10 18:00 - 19:00
Simple Storytelling = Effortless Marketing.

Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. In this webinar, Using Case Studies for Creative Marketing, we will look into what we call the Story Trinity, the three corners of a perfect marketing triangle. These are: case studies, proof of portfolio, and testimonials. Using Case Studies for Creative Marketing will teach you how to make your marketing much easier.

This webinar will go through the elements of a Story Trinity, including:

+ How to write a compelling Case Study;+ Tips on best Portfolio materials;+ How to request a Testimonial;+ Getting Permission;+ Where and How to Feature the Story Trinity in your marketing;+ Examples — and more!

We’ll share a bunch of resources to help you stay up to date and keep track of changes.

What’s Included?A 60-minute webinar with our creative industries experts, plus lifetime access to additional resources on our website containing more resources to support your learning.

Who should sign up?Creative and arts practitioners, freelancers, start-ups, students and arts entrepreneurs from beginners to established (International sign-ups welcome!). We also welcome curious hobbyists and people from outside the arts.

Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you to start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This webinar will take place on Zoom. You will receive the Zoom link in your confirmation email from Business Connect.

This webinar is funded by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/3SAXBen

CHIPPENDALE: Creative Business Networking
2022-10-28 16:00 - 18:00
Networking can be nerve-wracking, but not when you have experts to help you! Designed to encourage creative people to get to know each other, our Creative Business Networking event will acknowledge the scary nature of networking, while teaching you how to get it just right. Creative Business Networking combines education with the opportunity to practice skills in a safe and friendly environment, while embracing the discomfort of the whole process and having a laugh. You might even have some fun.

Some of the fabulous and friendly Creative Plus Business facilitators will be in attendance, saying hello and sharing one (or two) of their nifty networking tips to help you learn how to live your best networking life!

What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated NETWORKING Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop is over;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors.

All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners.

Ideal For: Curious hobbyists, creative freelancers and businesses, arts organisations.

Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

Cat is a national and international creative producer with over 10 years’ experience producing dance, theatre, tours, and festivals, and has been published on ArtsHub on the subject. She has worked at major theatre companies across Australia, Europe, and the US and founded a theatre company in 2011, producing many shows under this banner for mainstage companies, festivals, and large-scale national tours. During the quieter theatre moments of the last two years, Cat has worked as a creative consultant, story producer, and screen development producer and looks forward to even more collaborative projects.

Charley is Co-Artistic-Director of contemporary performance company House of Sand, and a Theatre Artists and Realisateur (poncey french word that sort of just means “director” but more specifically means “person that makes it happen”). Her artistic work has taken her across directing, dramaturgy, performance, teaching, and producing for institutions including The Sydney Fringe (Programs Producer 2019-21), STC, STCSA, Opera Australia, ActNow Theatre, Adelaide College of Arts, NIDA (Masters and Open Programs) and a slew of independent projects and companies.Qualified in business from The School Of Getting It Wrong And Correcting It Fast, Charley is an expert in grant writing and management, philanthropy, team building, and making it work with too few dollars.

Rhiannon Hopley is an award-winning photographer, designer, multidisciplinary artist, and curator. She is an Artistic Associate, and Digital Initiatives Lead for the global arts initiative, Micro Galleries and founder and director of RH Photography & Design. Over a 17 year career, Rhiannon has worked with a diverse range of creative practitioners,NFP’s and businesses spanning various industries, from the underground Sydney arts and music scene to contemporary galleries and high-end stage productions. Her approachcombines knowledge and empathetic understanding to the unique challenges within our industry.

Rosie Lourde is an award-winning creative working across a range of screen content. She was an actor/producer on hit digital series ‘Starting From Now’ and her directorial work includes the feature film “Romance On The Menu’ on Netflix. In 2015 Rosie was selected for the prestigious SPA Ones to Watch program. She has recently joined the Screen Australia Gender Matters Taskforce and was formerly the Investment Manager of Online Production at Screen Australia.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

Venue: The Rose Hotel, 52-54 Cleveland St, Chippendale NSW 2008

This event has a capacity to host up to 70 people.

This workshop is funded by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/3SmN1HT

ONLINE: Time Management for Creatives
2022-10-26 18:00 - 20:00
HOW TO MAKE THE TIME FOR EVERYTHING?

This workshop answers the age-old question – how are we supposed to find the time to run a creative career, pursue our arts-based practice, and have a life as well? This fun and informal workshop discusses practical strategies to help you keep all the juggling balls in the air.

Participants will also discuss the larger issues of:+ Setting and keeping goals;+ Staying motivated and understanding procrastination;+ Recognising self-sabotage, and;+ Finding the balance between being creative and making money.

What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated Time Management dropbox folder full of additional resources and help;+ Access to a website full of additional free resources.The workshop is relaxed and informal, you can ask all the questions you’ve never been able to ask before, and participants will also be given ample opportunity to network and get to know each other.

Who should enrol? This workshop is ideal for recent graduates, freelancers and anyone struggling with time, work and creativity. It’s also relevant no matter what your profession – filmmakers, writers, designers, visual artists, musicians, composers, dancers, performers – everyone can benefit from a quick introduction or refresher to the basics of time management and setting goals.

Who is presenting? Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What’s Creative Plus Business? We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you to start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.This workshop is funded by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/3d3yZv9

ONLINE: Selling Online for Creatives
2022-10-25 18:00 - 20:00
THE BASICS OF STARTING AN ONLINE STORE

Selling online and using e-commerce can be overwhelming at first, especially for creatives – where to begin? This beginner’s course is ideal for any creatives who have products or services ready to sell, but no idea how to get their online sales set up.

With a focus on the arts and creative industries, this workshop will cover:+ The pros and cons of selling online+ Preparing for the basics – bank accounts, cloud accounting and stock management+ Choosing an eCommerce model+ Understanding the Customer Experience+ The legal checklist+ Marketing your Online Store… and more!

At the completion of the workshop you will have:+ Lifetime access to a Dropbox folder jam-packed with resources+ A One-Page Creative Business and Marketing Plan+ The option of more one-to-one advice from a creative business specialist.

All questions are welcome in this relaxed, safe and inclusive webinar. Participants are also encouraged to share their own experiences and network with their fellow practitioners.

Who is presenting?Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision – including Creative Plus Business!

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you to start, run, adapt or grow. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help by sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/3BRHva0

WEBINAR: Crafting Copy for Creatives
2022-10-24 18:00 - 19:00
Copywriting is the backbone of marketing and when it’s done well, makes your reader react. It’s how you motivate, encourage, and convince your audience to engage with your business and buy what you have to sell. Crafting good copy requires top-tier writing skills, a lot of research, passion, and a big dose of empathy.

It’s also crucial when it comes to building your brand, establishing your authority, and generating trust. Good copy does a lot to shape the future of your business and position yourself in the market—there’s a lot riding on your words!

With this in mind, we have recruited copywriter-tuned-lawyer Anita Siek of Wordfetti to explore the tenets of good copywriting, the psychology behind words that convert, and how to write effective copy that’s bursting with personality and pizazz. You won’t want to miss this one!

We’ll explore:+ What copywriting *actually* is and why it’s so important+ The psychology of persuasive copywriting+ The role empathy plays in your words and marketing+ Injecting your copy with your values and personality+ and so much more!

We’ll share a bunch of resources to help you stay up to date and keep track of changes and you’ll have the opportunity to get your questions answered by our expert presenters.

What’s Included?A 60-minute webinar with our creative industries experts (which you can access later if you want), plus lifetime access to additional resources on our website containing more resources to support your learning.

Who should sign up?Creative and arts practitioners, freelancers, start-ups, students and arts entrepreneurs from beginners to established (International sign-ups welcome!). We also welcome curious hobbyists and people from outside the arts.

Who’s hosting?Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision – including Creative Plus Business!

Anita Siek is a lawyer turned brand strategist and copywriter and founder of Wordfetti, a human-centred brand strategy and copywriting house specialising in helping brands that don’t do normal create a dent in their industry through the power of psychology and words. With a big passion for words, language and how the delicate choices of how they can trigger different emotions and feelings in a reader, her and her team at Wordfetti are on a mission to spread the power of one of the most powerful tool we as humans have, being words, in igniting world-changing ideas, provoking thought, and driving impactful action.

Anita’s work has been featured on Forbes, Mumbrella, Smart Company, Thrive and more, and some of her clients include Australia’s largest insurance group, IAG, Challenge DV (formerly known as Australia’s CEO Challenge), Lack of Color, The Calile Hotel Group and Luna Bronze.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you to start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This webinar will take place on Zoom. You will receive the Zoom link in your confirmation email from Business Connect.

This webinar is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOWhttps://bit.ly/3UmUWpE

BELLINGEN: Funding Guidelines for Creatives
2022-10-21 10:00 - 12:00
IN PARTNERSHIP WITH ARTS MID NORTH COAST

Government funding, grants, awards and procurement are often held up as the holy grail of a successful arts business, but this revenue stream also takes hard work and patience. After all, there’s no such thing as ‘free money’.Funding Guidelines for Creatives showcases the basics of writing, winning, and acquitting any kind of funding, as well as making plans and preparing for your funding future.

In this down-to-earth workshop, participants will learn more about:

+ The different kinds of funding available;+ Creating a Funding Folder and Grant Calendar;+ Researching funding and considering applications;+ Writing the Proposal – and avoiding the common errors;+ The Acquittal Process – and how to recover from setbacks;+ The five main ways to ‘fail’ at funding.

Resources, examples and templates will also be provided for a variety of funding applications.

This workshop will be relaxed and informal. You can ask all the questions you have never been able to ask before and will have ample opportunity to network and get to know each other.

Ideal for: This workshop is tailored specifically to creative people who are (or want to be) self-employed in some capacity. It is ideal for recent graduates, freelancers and small arts organisations.

What do I get?All participants of this workshop also receive:+ Printed materials to help during the workshop;+ Lifetime access to a dedicated FUNDING dropbox folder full of additional resources and help;+ Access to a web page full of links and resources to help you get ahead in their creative business.

Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.comVenue: Bellingen Youth Hub, 2 William St, Bellingen NSW 2454

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BELLINGEN: Networking Tips and Techniques for Creatives
2022-10-20 17:30 - 19:30
PRESENTED IN PARTNERSHIP WITH ARTS MID NORTH COAST

Networking Tips and Techniques for Creatives is a surprisingly fun event designed to encourage creative people to get to know each other, while acknowledging the horror, and sharing a few tips at the same time. While it’s a vital skill in the creative industries, many practitioners consider networking to be the stuff of nightmares. Networking Tips and Techniques for Creatives combines education with the opportunity to practice in a safe and friendly environment while embracing the discomfort of the whole process and having a laugh.

Tips that will be shared include:+ Success is before you start – preparing before the event;+ Mastering the art of the introduction;+ Overcoming shyness, awkwardness and the urge to run away;+ Dealing with difficult people;+ Getting the all-important follow-up right.

You’ll learn how to network in the first half of the session, and practice your skills in the second half.

What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated I HATE NETWORKING Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop is over;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors.

All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners.

Ideal For: Curious hobbyists, creative freelancers and businesses, arts organisations.

Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.comVenue: Bellingen Youth Hub, 2 William St, Bellingen NSW 2454

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

ONLINE: Diversify Your Creative Income
2022-10-19 15:00 - 17:00
HOW MANY WAYS CAN YOU THINK OF TO MAKE MONEY?

Creative businesses often need help to brainstorm all the possible ways to diversify their income streams (especially now!) and become more financially sustainable. Diversify Your Creative Income is an interactive online workshop that allows participants to discuss the various general ways that creatives can make money (including services, goods and passive income), and includes practical exercises to help brainstorm those ideas.

This workshop examines:+ Identifying your Core and Complementary Skills;+ The Minimum Viable Offering;+ Using a Skills Audit to inspire ideas;+ How to identify a ‘good’ idea;+ Helpful resources and more!

What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Diversify Your Creative Income Dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business.

Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with time, work and creativity. It’s also relevant no matter what your profession – filmmakers, writers, designers, visual artists, musicians, composers, dancers, performers – everyone can benefit from a quick introduction or refresher to the basics of time management and setting goals.

Who is presenting?Wendi Lanham is an actor, presenter, model, and the Business Manager of Creative Plus Business. She has a wealth of experience combining business and creative practice and is well-versed in the myriad ways artists can make money in order to weather the famine and feast of creative income more effectively.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

SINGLETON: Diversify Your Creative Income
2022-10-08 13:30 - 15:30
IN PARTNERSHIP WITH ARTS UPPER HUNTER

Creative businesses often need help to brainstorm all the possible ways to diversify their income streams (especially now!) and become more financially sustainable. Diversify Your Creative Income is an interactive workshop that allows participants to discuss the various general ways that creatives can make money (including services, goods and passive income), and includes practical exercises to help brainstorm those ideas.

This workshop examines:+ Identifying your Core and Complementary Skills;+ The Minimum Viable Offering;+ Using a Skills Audit to inspire ideas;+ How to identify a ‘good’ idea;+ Helpful resources and more!

What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Diversify Your Creative Income Dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business.

Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with time, work and creativity. It’s also relevant no matter what your profession – filmmakers, writers, designers, visual artists, musicians, composers, dancers, performers – everyone can benefit from a quick introduction or refresher to the basics of time management and setting goals.

Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.comVenue: Arts & Cultural Centre, 23 Maitland Road, Townhead Park, Singleton 2330

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

SINGLETON: Pricing for Creatives
2022-10-08 10:30 - 12:30
IN PARTNERSHIP WITH ARTS UPPER HUNTER

Working out what to charge for creative products and services can be a colossal challenge. Where to even start? Pricing for Creatives is a practical workshop that covers the basics of figuring out the price point for creative work, including calculating costs and understanding what the market can bear. Pricing for Creatives is vital for anyone struggling to understand the value of their own work, and how to share that value with others.

Participants will also discuss the larger issues of:+ Understanding budgets, including the value of time;+ The psychology of pricing;+ Where cost and price overlap and intersect;+ Understanding the marketplace (and market research); + Creating loss leaders and more.

What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated Pricing for Creatives Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors.All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners.

Ideal For: Creative freelancers, established practitioners, arts organisations.

Who is presenting? Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business? We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

Venue: Arts & Cultural Centre, 23 Maitland Road, Townhead Park, Singleton 2330

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

ONLINE: Money Management for Creatives
2022-10-05 18:00 - 20:00
The starving artist is a pervasive idea, and in reality many creative people struggle in self-employment because money is a constant battle. This isn’t always just due to lack of funds. Creative practitioners sometimes need the basics of business money and financial literacy explained in a way that is easy to understand.

This online workshop helps to bridge that gap in financial literacy with an entertaining and real-world discussion of money that makes sense to the artistic brain.

The most common financial questions that creatives have are answered, including:+ How do I weather the ups and downs of creative income?+ Do I have to keep working for free?+ What should I charge? How do I work that out?+ What’s the deal with cash flow and budgets?+ How do I invoice? How do I enforce an invoice?+ What’s the deal with tax, and what is cloud accounting?+ Where can I go for more help?

This online workshop will be relaxed and informal. You can ask all the questions you have never been able to ask before and will have ample opportunity to network and get to know each other.

Ideal for: This workshop is tailored specifically to creative people who are (or want to be) self-employed in some capacity. It is ideal for recent graduates, freelancers and small arts organisations.

What do I get?All participants of this workshop also receive:+ Printed materials to help during the workshop;+ Lifetime access to a dedicated MONEY dropbox folder full of additional resources and help;+ Access to a web page full of links and resources to help you get ahead in their creative business.

Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you to start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

ONLINE: How to Start a Creative Business
2022-09-28 18:00 - 20:00
LET’S GET READY TO RUMBLE!

Curious about turning your creative practice into a fully-fledged small business? This fun and friendly workshop will cover all the essentials you’ll need to get the basics right and avoid some of the most common pitfalls for creatives as they enter the world of self-employment and freelancing.

You will learn all the following, with a focus on the arts and creative industries :+ Making a plan for your start-up journey+ Understanding ABNs, structures, business names and licences+ Getting ready for the money+ Preparing for the market+ Where to go for more (free) help.

What do I get? All participants of this workshop also receive:+ Lifetime access to a Dropbox folder jam-packed with resources+ A Creative Business Start-Up Checklist+ A One Page Creative Business and Marketing Plan+ The option of more one-to-one advice from a creative business specialist.All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners.

Who is presenting?Emmie Hallett has one foot planted firmly in each world – the arts and small business- and loves helping people turn their creative work into a business reality. She has been an educator for 15+ years and is focused on delivering practical, actionable training where you walk away knowing how to do things, not just why you should.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.

This workshop is funded by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

ONLINE: Time Management for Creatives
2022-09-21 18:00 - 20:00
HOW TO MAKE THE TIME FOR EVERYTHING?

This workshop answers the age-old question – how are we supposed to find the time to run a creative career, pursue our arts-based practice, and have a life as well? This fun and informal workshop discusses practical strategies to help you keep all the juggling balls in the air.

Participants will also discuss the larger issues of:+ Setting and keeping goals;+ Staying motivated and understanding procrastination;+ Recognising self-sabotage, and;+ Finding the balance between being creative and making money.

What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated Time Management dropbox folder full of additional resources and help;+ Access to a website full of additional free resources.The workshop is relaxed and informal, you can ask all the questions you’ve never been able to ask before, and participants will also be given ample opportunity to network and get to know each other.

Who should enrol? This workshop is ideal for recent graduates, freelancers and anyone struggling with time, work and creativity. It’s also relevant no matter what your profession – filmmakers, writers, designers, visual artists, musicians, composers, dancers, performers – everyone can benefit from a quick introduction or refresher to the basics of time management and setting goals.

Who is presenting? Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What’s Creative Plus Business? We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you to start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This workshop will take place on Zoom. You will receive the Zoom link in an email from Creative Plus Business prior to the workshop. Note: this workshop will not be recorded.This workshop is funded by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

DARLINGHURST: Artselerate Cohort 4
2022-09-17 09:00 - 17:00
Artselerate is a unique combination of business incubator, start-up accelerator, creative collaboration, and networking opportunity that creates a fast and practical approach to business and strategic planning specifically for creative practitioners and arts organisations.

Artselerate helps participants complete their strategic business and marketing plans, with practical actions ready to be implemented, and creates a continued connection with other creative professionals through a guided peer mentoring program and ongoing connection to experts.

Artselerate is a program designed for creative practitioners at any stage of their professional development — it’s a melting pot of experiences, attitudes, and ideas to get your planning done!

You could be…

An individual artist or maker from any area of the creative industryA recent graduate or fledgling freelancer just getting startedSomeone representing a small creative organisation or arts not-for-profitA leader from a mid-sized arts or screen organisation who doesn’t have the financial resources to hire a consultant or participate in a more expensive program.

Plus you must be over 18, and live and/or work in the City of Sydney LGA.

We welcome keen beans from any area of practice, including screen, music, performing arts, design, fashion, visuals arts, writing, and multi-arts.

Ideally, you are committed to improving your professional and creative capacity and developing your business and marketing skills in an accelerated way, through a practical approach.

You also need to be engaged, enthusiastic, and willing to commit to participating in the whole program. That means BOTH weekends and in-between meetings. It’s compulsory!

We actively encourage applications from people of culturally and linguistically diverse backgrounds, people with disabilities, people who identify as LGBTQIA+, and people of Aboriginal and Torres Strait Islander descent. We also welcome people of all genders.

Venue: East Sydney Community and Arts Centre, 34–40 Burton Street, Darlinghurst 2010

Artselerate takes place over two weekends (Saturday the 17th and Sunday the 18th September from 9am—5pm, and Saturday the 12th and Sunday the 13th November from 9am—5pm). If you have any questions, please email tess@creativeplusbusiness.com

BUNGENDORE: Social Media for Creatives
2022-09-16 13:00 - 15:00
IN PARTNERSHIP WITH SOUTHERN TABLELANDS ARTS

Social media is a complex and challenging marketing tool for a lot of creatives, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media, with a focus on the main tools at your disposal and the strategy behind the socials.

We’ll also cover:+ Understanding your Brand online+ Understanding your Tribe+ Choosing the right platform for your clients+ Tips and tricks on staying up to date … and much more!

What do I get? All participants of this workshop also receive:+ Printed materials to help in class;+ Lifetime access to a dedicated Social Media for Creatives dropbox folder full of additional resources and help;+ Access to a website full of links and resources to help you get ahead in their creative business.

Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with the business aspects of their creativity.

Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts and Business at AFTRS, and was appointed as the first NSW Creative Industries Business Advisor by the Department of Industry. Shortly after she founded the social enterprise Creative Plus Business, which is dedicated to educating creative people about small business and marketing skills. In 2019, Monica was awarded the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”. Monica continues to work as a writer, filmmaker and occasional performer.

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What is Creative Plus Business? We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.comVenue: 10 Majara St, Bungendore NSW 2621, Australia

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BERRIDALE: Social Media for Creatives
2022-09-15 13:30 - 15:30
IN PARTNERSHIP WITH SOUTH EAST ARTS

Social media is a complex and challenging marketing tool for a lot of creatives, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media, with a focus on the main tools at your disposal and the strategy behind the socials.

We’ll also cover:+ Understanding your Brand online+ Understanding your Tribe+ Choosing the right platform for your clients+ Tips and tricks on staying up to date … and much more!

What do I get? All participants of this workshop also receive:+ Printed materials to help in class;+ Lifetime access to a dedicated Social Media for Creatives dropbox folder full of additional resources and help;+ Access to a website full of links and resources to help you get ahead in their creative business.

Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with the business aspects of their creativity.

Who is presenting?Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision. Lillie has been the Marketing Manager of Creative Plus Business since 2018, and is invaluable in helping build our social enterprise to a national scale!

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What is Creative Plus Business? We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.comVenue: Alpine Emporium 1/64 Jindabyne Rd, Berridale NSW 2628, Australia

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BERRIDALE: Creative's Guide to Marketing
2022-09-15 10:30 - 12:30
PRESENTED IN PARTNERSHIP WITH SOUTH EAST ARTS

Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell, and would rather be making than hustling.

There is a simple secret to making marketing more palatable – understanding the strategy behind the sales will make a huge impact on your creative career. This down-to-earth and enjoyable workshop explores the mystery behind the marketing magic, specifically for creative professionals.

We’ll also examine:+ The key elements of a successful marketing campaign;+ How to understand clients, customer and competitors;+ The deeper meaning of word-of-mouth marketing;+ The importance of social media;+ How to make a website with impact … and much more!

Our Creative’s Guide to Marketing workshop is tailored specifically to creative people who are (or want to be) self-employed, from students and start-ups to experienced freelancers and arts organisations.

What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Creative’s Guide to Marketing dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business.

Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with the marketing of their creative practice.

Who is presenting?Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision – including Creative Plus Business!

What is NSW Business Connect? Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.comVenue: Alpine Emporium 1/64 Jindabyne Rd, Berridale NSW 2628, Australia

This workshop is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.
