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PENRITH: Creative’s Guide to Selling Online
June 2 @ 5:00 pm – 7:30 pm
This is a CREATIVE PLUS BUSINESS event in partnership with Penrith City Council.
You’ve poured your passion into your craft, art or products, and the time has come to share with the world. What are the basics to building an online business?
Selling online and using e-commerce can be overwhelming at first, especially for creatives – but where to begin? ‘Creative’s Guide to Selling Online’ is a FREE beginner’s course ideal for any creatives with little or no experience, who have products or services ready to sell, and no idea how to get their online sales set up. The webinar covers the easiest path to digital commerce, and the best ways to untangle the mess of legal jargon, platform choices, and marketing mysteries.
With a focus on people selling in the arts and creative industries, you will learn:
+ Understanding the process of selling online, including the pros and cons to watch for.
+ Preparing for the basics of an online business – registration, banking, accounting, stock management, legal requirements, consumer regulations and more.
+ Understanding eCommerce model and choosing the best one for your business.
+ Dropshipping and the elements of using external parties to help with sales and productions.
+ The customer journey, and how to craft an experience to remember (including unboxing).
+ The basics of marketing, how to build an audience and connect with customers.
‘Creative’s Guide to Selling Online’ is a collaborative workshop and participants will be encouraged to share experiences and ideas, make connections and foster peer relationships.
What do I get?
All participants of this workshop also receive:
+ Lifetime access to a Dropbox folder jam-packed with additional resources and helpful links.
+ A one-page marketing plan template to assist with the practical elements of the workshop.
+ Access to additional free webinars to supplement the material covered in the workshop.
+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors. We have a whole team ready to help!
5:00pm Doors open, food served, connect with fellow creatives
5:30pm ‘Creative’s guide to selling online workshop with Creative Plus Business
7:30pm workshop finishes
While the workshop starts at 5:30pm, we encourage people to arrive at 5:00pm for canapes and to meet fellow creatives.
What’s CREATIVE PLUS BUSINESS?
We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help by sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice.
Who is presenting?
Monica Davidson – Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist, performer, and filmmaker. Monica has a Masters degree in Screen Arts and Business from AFTRS, and was appointed as Australia’s first Creative Industries Business Advisor in 2013. In 2016 Monica founded the social enterprise Creative Plus Business, an organisation dedicated to educating creatives about small business skills, financial literacy, and marketing.
VENUE: Borland Lounge, Joan Sutherland Performing Arts Centre, 597 High St, Penrith NSW 2752
Accessibility: if you have any access requirements, please email education@creativeplusbusiness.com
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What is Service NSW Business Connect?
Service NSW Business Connect provides free, independent, tailored business advice from experienced advisors in one‑on‑one sessions. We offer practical insights and business skills development. Services also include events and resources on a range of topics for small business.
Creative Plus Business is an approved independent provider for Service NSW Business Connect.