Views Navigation

Event Views Navigation

Today

ONLINE: Beginners Guide to Marketing

HATE SELLING? TRY STRATEGY INSTEAD. Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell, and would rather be making than hustling. There is a simple secret to making marketing more palatable - understanding the strategy behind the sales […]

ONLINE: Money is NOT a Dirty Word in Partnership with Central Coast Council

PRESENTED IN PARTNERSHIP WITH CENTRAL COAST COUNCIL The starving artist is a pervasive idea, and in reality many creative people struggle in self-employment because money is a constant battle. This isn’t always just due to lack of funds. Creative practitioners sometimes need the basics of business money and financial literacy explained in a way that […]

ONLINE: Business Planning 101

“BY FAILING TO PREPARE, YOU ARE PREPARING TO FAIL” Benjamin Franklin summed it up best in the quote above. A business or strategic plan is a summary and evaluation of an entrepreneurial idea – and it should be more than just a conciliation for bank managers and funding bodies. A useful plan can make the […]

LISMORE: Social Media for Creatives

DOES SOCIAL MEDIA HURT YOUR BRAIN? Social media is a complex and challenging marketing tool for a lot of creatives, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media, with […]

LISMORE: I Hate Networking

DOES THE PROSPECT OF NETWORKING MAKE YOU SHUDDER? I Hate Networking is a surprisingly fun event designed to encourage creative people to get to know each other while acknowledging the horror of networking and sharing a few tips at the same time. While it’s a vital skill in the creative industries, many practitioners consider networking […]

ONLINE: Talking About… Your Website

WE KNOW WE NEED ONE – BUT WHERE TO START? A website is so much more than a passive online portfolio display. It can be a centralised place to showcase services, a marketing tool to share stories, and an educational platform to help clients understand your craft. Talking About.. Your Website is a practical and […]

GRAFTON: Social Media for Creatives

DOES SOCIAL MEDIA HURT YOUR BRAIN? Social media is a complex and challenging marketing tool for a lot of creatives, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media, with […]

MULLUMBIMBY: What’s it Worth?

CREATIVE COSTING, PRICING AND SHARING YOUR WORTH Working out what to charge for creative products and services can be a colossal challenge. Where to even start? What’s It Worth is a practical workshop that covers the basics of figuring out the price point for creative work, including calculating costs and understanding what the market can bear. What’s It […]

BYRON BAY: Freelance Five

FREELANCING IS TRICKY – AND INEVITABLE Freelancing in the creative industries is a fact of life. Even curious hobbyists and serial employees will need to understand the basics – not to mention those who have chosen to freelance professionally in their craft. Five Tips for Freelance Creatives is a fast, funny and practical presentation specifically […]

ONLINE: Beginners Guide to Marketing in Partnership with Central Coast Council

PRESENTED IN PARTNERSHIP WITH CENTRAL COAST COUNCIL Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell, and would rather be making than hustling. There is a simple secret to making marketing more palatable - understanding the strategy behind […]

ONLINE: Social Media for Creatives

DOES SOCIAL MEDIA HURT YOUR BRAIN? Social media is a complex and challenging marketing tool for a lot of creatives, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media, with […]

ONLINE: The Art of Law in Partnership with Central Coast Council

PRESENTED IN PARTNERSHIP WITH CENTRAL COAST COUNCIL In collaboration with the Arts Law Centre of Australia, this workshop introduces the main legal concepts that creatives need to be aware of – copyright, contracts, moral rights and confidentiality. We’ll also share more details about where to go for help, and what resources are available to empower creatives […]