LINKEDIN IS NOT FOR CREATIVES… Actually, that’s where you’re wrong. LinkedIn is a fantastic tool for creatives but it does take a little bit of manipulation to make it work for you – and help you connect to potential clients and customers! In this interactive online workshop, creative practitioners can learn as a group about […]
DOES SOCIAL MEDIA HURT YOUR BRAIN? Social media is a complex and challenging marketing tool for a lot of creatives, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media, with […]
Thoughtful marketing campaigns create a seamless brand experience across all of your touch points—aka your website, social platforms, and beyond. They make your clients actually *feel* something and foster a genuine connection with your brand. We're bringing back Campaign Queen Mia Fileman to explore the key ingredients of a great marketing campaign and how you […]
LET’S GET READY TO RUMBLE! Curious about turning your creative practice into a fully-fledged small business? This fun and friendly workshop will cover all the essentials you’ll need to get the basics right and avoid some of the most common pitfalls for creatives as they enter the world of self-employment and freelancing. You will learn […]
In uncertain times, hiring freelancers can be the solution to challenging projects and business uncertainty, especially in creative business. Freelancers are independent contractors and experts in their field, but how do you find the good ones? More importantly, how to retain them when you can't offer them stable employment? This fun and informative webinar covers […]
THE BASICS OF STARTING AN ONLINE STORE Selling online and using e-commerce can be overwhelming at first, especially for creatives – where to begin? This beginner’s course is ideal for any creatives who have products or services ready to sell, but no idea how to get their online sales set up. With a focus on […]
HOW TO LAY THE FOUNDATIONS OF A COMPELLING BRAND Branding can be a tricky concept to comprehend and many creative freelancers and arts organisations don’t understand how to make it work. In a marketplace full of mixed marketing messages, a compelling brand can help a creative practitioner or organisation stand out from the crowd. Creatives […]
The starving artist is a pervasive idea, and in reality many creative people struggle in self-employment because money is a constant battle. This isn’t always just due to lack of funds. Creative practitioners sometimes need the basics of business money and financial literacy explained in a way that is easy to understand. This online workshop […]
LET’S GET READY TO RUMBLE! Curious about turning your creative practice into a fully-fledged small business? This fun and friendly workshop will cover all the essentials you’ll need to get the basics right and avoid some of the most common pitfalls for creatives as they enter the world of self-employment and freelancing. You will learn […]
When it comes to navigating your business and creative practice, there is one F-word so dreadful, so terribly un-funky, that it brings a chill to your very bones... and that word is... (let's hear it from the perfectionists in the back) FAILURE!However, we also know that failure is an inevitable part of any process that […]
Juggling multiple jobs to support your creative practice? You’re amongst friends here! Slashies! is your go-to panel-slash-support group for creative professionals pursuing more than one avenue of work. Meet maestros-of-multiple-hats as they discuss their peripatetic careers and discover the innovations that can help you manage the business challenges so you can live your best #slashlife. Artists have […]
DOES SOCIAL MEDIA HURT YOUR BRAIN? Social media is a complex and challenging marketing tool for a lot of creatives, who find it hard to strike the balance between constantly talking about themselves and ignoring the platforms entirely! This friendly and up-to-date workshop covers the basics of how to kickstart marketing using social media, with […]