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  • WEBINAR: Managing Uncertainty

    When it comes to managing your anxiety around the uncertainty of the future and regulating your mood, it can be difficult to know where to begin. When you add running a business and pursuing your creative practice on top of this, things can get overwhelming!  We've teamed up with expert Sport and Performance Psychologist Chelsea Carpenter for Managing Uncertainty, a free conversation-style webinar with Monica Davidson. They'll discuss the challenges currently facing creatives and how to mitigate them, and share a bunch of simple, actionable strategies that you can implement into your day to reduce your anxiety and improve your wellbeing.  We'll also cover:+ How to recover when you're burnt out and exhausted+ How to keep going when things feel futile+ How to reconnect to your creativity in times of emotional distress As usual, you can expect a handful of supplementary resources to help support your mental health and wellbeing. Ideal for: Creative practitioners at all stages of practice who are struggling to keep all the juggling balls in the air and manage pandemic-related stress. Who’s hosting? Monica Davidson, director and doyenne of Creative Plus Business, will be joined by the fabulous Chelsea Carpenter, a registered Sport and Performance Psychologist who has a […]

  • ONLINE: Being Well

    MAINTAINING HEALTH AND WELLBEING IN THE CREATIVE INDUSTRIES Working in the creative industries is both rewarding and strenuous, physically and mentally. How can practitioners maintain relative balance between flourishing and falling, particularly when artistic output is built with emotion? Wellbeing for Business explores ways that creative professionals can purposely bring wellbeing practice into their everyday lives. Led by a creative industries and wellbeing specialist, this interactive workshop is a tonic to help practitioners remain creative for the long term. The workshop focuses on the following topics:+ The physical, mental and emotional aspects of Wellbeing;+ The most effective ways to define personal boundaries;+ Understanding imposter syndrome, self-critical thoughts and self-sabotage;+ How business tips can (surprisingly) help with wellbeing;+ Creative practice processes in the modern world, including managing blocks.What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated BEING WELL Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop is over;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors.All questions are welcome in this relaxed, safe […]

  • ONLINE: How to Start a Creative Business

    LET'S GET READY TO RUMBLE! Curious about turning your creative practice into a fully-fledged small business?  This fun and friendly workshop will cover all the essentials you’ll need to get the basics right and avoid some of the most common pitfalls for creatives as they enter the world of self-employment and freelancing.  You will learn all the following, with a focus on the arts and creative industries :+ Making a plan for your start-up journey+ Understanding ABNs, structures, business names and licences+ Getting ready for the money+ Preparing for the market+ Where to go for more (free) help. What do I get?  All participants of this workshop also receive:+ Lifetime access to a Dropbox folder jam-packed with resources+ A Creative Business Start-Up Checklist+ A One Page Creative Business and Marketing Plan+ The option of more one-to-one advice from a creative business specialist.All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners. Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts […]

  • ONLINE: Money is NOT a Dirty Word

    THERE ARE SOME (PRETTY FABULOUS) DIRTY WORDS OUT THERE, BUT MONEY IS NOT ONE OF THEM The starving artist is a pervasive idea, and in reality many creative people struggle in self-employment because money is a constant battle. This isn’t always just due to lack of funds. Creative practitioners sometimes need the basics of business money and financial literacy explained in a way that is easy to understand. This online workshop helps to bridge that gap in financial literacy with an entertaining and real-world discussion of money that makes sense to the artistic brain. The most common financial questions that creatives have are answered, including:+ How do I weather the ups and downs of creative income?+ Do I have to keep working for free?+ What should I charge? How do I work that out?+ What’s the deal with cash flow and budgets?+ How do I invoice? How do I enforce an invoice?+ What’s the deal with tax, and what is cloud accounting?+ Where can I go for more help? This online workshop will be relaxed and informal. You can ask all the questions you have never been able to ask before and will have ample opportunity to network and get […]

  • WEBINAR: Social Media Storytelling for Creatives

    As humans, we are hungry for connection and historically, this has come in the form of storytelling. Social Media provides a new and interesting way to share stories that are both a surefire way to humanise your brand and create deeper connections with your customers and clients. In this free webinar, we'll explore the different ways you can weave stories into your copy and how to ensure your tales are engaging to help you connect with your clients on a deeper level. We'll examine:+ The Power of Storytelling+ Telling Stories with Words and Images+ Using Video Effectively+ Choosing the Right Social Media Platform+ How to Stay Up To Date Social Media Storytelling for Creatives is tailored specifically to creative people who are (or want to be) self-employed, from students and start-ups to experienced freelancers and arts organisations. What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated dropbox folder full of additional resources and help;+ Free access to additional webinars that are permanently available to support this learning;+ A dedicated webpage full of links and resources to help them get ahead in their creative business. Who should enrol?This workshop is ideal for creative businesses, arts […]

  • ONLINE: Diversify Your Creative Income

    HOW MANY WAYS CAN YOU THINK OF TO MAKE MONEY? Creative businesses often need help to brainstorm all the possible ways to diversify their income streams (especially now!) and become more financially sustainable. Diversify Your Creative Income is an interactive online workshop that allows participants to discuss the various general ways that creatives can make money (including services, goods and passive income), and includes practical exercises to help brainstorm those ideas. This workshop examines:+ Identifying your Core and Complementary Skills;+ The Minimum Viable Offering;+ Using a Skills Audit to inspire ideas;+ How to identify a ‘good’ idea;+ Helpful resources and more! What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Diversify Your Creative Income Dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business. Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with time, work and creativity. It’s also relevant no matter what your profession – filmmakers, writers, designers, visual artists, musicians, composers, dancers, performers – everyone can benefit from a quick introduction or refresher to the basics of time management and […]

  • ONLINE: Creative’s Guide to Marketing

    HATE SELLING? TRY STRATEGY INSTEAD. Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell, and would rather be making than hustling. There is a simple secret to making marketing more palatable - understanding the strategy behind the sales will make a huge impact on your creative career. This down-to-earth and enjoyable workshop explores the mystery behind the marketing magic, specifically for creative professionals. We’ll also examine:+ The key elements of a successful marketing campaign;+ How to understand clients, customer and competitors;+ The deeper meaning of word-of-mouth marketing;+ The importance of social media;+ How to make a website with impact … and much more! Our Creative's Guide to Marketing workshop is tailored specifically to creative people who are (or want to be) self-employed, from students and start-ups to experienced freelancers and arts organisations. What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Creative's Guide to Marketing dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business. Who should enrol?This workshop is […]

  • ONLINE: How to Start a Creative Business

    LET’S GET READY TO RUMBLE! Curious about turning your creative practice into a fully-fledged small business?  This fun and friendly workshop will cover all the essentials you’ll need to get the basics right and avoid some of the most common pitfalls for creatives as they enter the world of self-employment and freelancing.  You will learn all the following, with a focus on the arts and creative industries :+ Making a plan for your start-up journey+ Understanding ABNs, structures, business names and licences+ Getting ready for the money+ Preparing for the market+ Where to go for more (free) help. What do I get?  All participants of this workshop also receive:+ Lifetime access to a Dropbox folder jam-packed with resources+ A Creative Business Start-Up Checklist+ A One Page Creative Business and Marketing Plan+ The option of more one-to-one advice from a creative business specialist.All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners. Who is presenting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 Monica completed her Masters degree in Screen Arts […]

  • ONLINE: LinkedIn for Creatives

    LINKEDIN IS NOT FOR CREATIVES… Actually, that’s where you’re wrong. LinkedIn is a fantastic tool for creatives but it does take a little bit of manipulation to make it work for you – and help you connect to potential clients and customers! In this interactive online workshop, creative practitioners can learn as a group about how to make the most of LinkedIn for their career. We’ll work together to:+ Finish your summary and experiences;+ Add media and info to your categories;+ Learn what makes a great photo and banner;+ Use a format for previous work that’s ideal for creative workers and freelancers;+ Discuss the strategy: posting, blogging and more. Come and join us for some light learning, a virtual glass of wine and the opportunity to work together get to know each other. You’ll also get to work together in a practical way on your own LinkedIn profile with the help of a professional! What do I get?All participants of this workshop also receive:+ Hands-on help with their LinkedIn profile;+ Additional resources, including a free webinar to remind them of key pointsYou also get free advice! All NSW participants are entitled to 4 x 1-hour CHAT sessions, with a creative […]

  • WEBINAR: Creative Resilience: Survival Guide 2.0

    As the pandemic continues and the creative industries are hit harder than ever, we speak to two successful creative businesses about how they have survived (and thrived!) during the current crisis. This free webinar hosts multidisclipinary creative Lillian Ahenkan (aka FlexMami) and filmmaker and musician Mac De Souza to discuss how they have managed and grown their businesses over the last 18 months.  They will join Creative Plus Business director Monica Davidson in a frank and insightful conversation to explore things like their biggest wins, challenges, worries, and advice to other creatives walking the same path.  Ideal for: Creative practitioners at all stages of practice who want to hear insights from slick creative professionals who have thrived in business throughout the pandemic.  Need more deets on our hosts with the most? Business advisor and creative industries expert Monica Davidson (director and doyenne of Creative Plus Business) is a writer and filmmaker by trade who learned how to run a successful creative business and now shares that knowledge with others. In her workshops Monica discusses her own experiences, and shares examples from the 900-plus people she has mentored through the process of starting and building their creative businesses. Ghanaian-Australian Lillian Ahenkan (aka Flex Mami) is a multidisciplinary millennial […]

  • ONLINE: Time Management for Creatives

    HOW TO MAKE THE TIME FOR EVERYTHING? This workshop answers the age-old question – how are we supposed to find the time to run a creative career, pursue our arts-based practice, and have a life as well? This fun and informal workshop discusses practical strategies to help you keep all the juggling balls in the air. Participants will also discuss the larger issues of:+ Setting and keeping goals;+ Staying motivated and understanding procrastination;+ Recognising self-sabotage, and;+ Finding the balance between being creative and making money. What do I get?  All participants of this workshop also receive:+Lifetime access to a dedicated Time Management dropbox folder full of additional resources and help;+ Access to a website full of additional free resources.The workshop is relaxed and informal, you can ask all the questions you’ve never been able to ask before, and participants will also be given ample opportunity to network and get to know each other. Who should enrol? This workshop is ideal for recent graduates, freelancers and anyone struggling with time, work and creativity. It’s also relevant no matter what your profession – filmmakers, writers, designers, visual artists, musicians, composers, dancers, performers – everyone can benefit from a quick introduction or refresher to the basics of […]

  • ONLINE: What’s It Worth?

    CREATIVE COSTING, PRICING AND SHARING YOUR WORTH Working out what to charge for creative products and services can be a colossal challenge. Where to even start? What’s It Worth is a practical workshop that covers the basics of figuring out the price point for creative work, including calculating costs and understanding what the market can bear. What’s It Worth is vital for anyone struggling to understand the value of their own work, and how to share that value with others.   Participants will also discuss the larger issues of:+ Understanding budgets, including the value of time;+ The psychology of pricing;+ Where cost and price overlap and intersect;+ Understanding the marketplace (and market research); + Creating loss leaders and more. What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated What’s it Worth? Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors.All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and […]