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  • ONLINE: Diversify Your Creative Income

    HOW MANY WAYS CAN YOU THINK OF TO MAKE MONEY? Creative businesses often need help to brainstorm all the possible ways to diversify their income streams (especially now!) and become more financially sustainable. Diversify Your Creative Income is an interactive online workshop that allows participants to discuss the various general ways that creatives can make money (including services, goods and passive income), and includes practical exercises to help brainstorm those ideas. This workshop examines:+ Identifying your Core and Complementary Skills;+ The Minimum Viable Offering;+ Using a Skills Audit to inspire ideas;+ How to identify a ‘good’ idea;+ Helpful resources and more! What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Diversify Your Creative Income Dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business. Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with time, work and creativity. It’s also relevant no matter what your profession – filmmakers, writers, designers, visual artists, musicians, composers, dancers, performers – everyone can benefit from a quick introduction or refresher to the basics of time management and […]

  • ONLINE: Pricing for Creatives

    CREATIVE COSTING, PRICING AND SHARING YOUR WORTH Working out what to charge for creative products and services can be a colossal challenge. Where to even start? Pricing for Creatives is a practical workshop that covers the basics of figuring out the price point for creative work, including calculating costs and understanding what the market can bear. Pricing for Creatives is vital for anyone struggling to understand the value of their own work, and how to share that value with others.   Participants will also discuss the larger issues of:+ Understanding budgets, including the value of time;+ The psychology of pricing;+ Where cost and price overlap and intersect;+ Understanding the marketplace (and market research); + Creating loss leaders and more. What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated Pricing for Creatives Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from one of our creative industries business specialist advisors.All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with […]

  • WEBINAR: Find Your Flow —Productivity and Wellbeing for Creatives

    Productivity is a loaded term. It's drilled into us at every turn with no limit to the amount of output we try to produce: more is always better. Most of us are stuck on the hamster wheel of productivity culture, optimising, doing more, and squeezing as much as possible into our already tight schedules. It's no secret that productivity culture is harmful—it's stressful, exhausting, and often leads to burnout. Let us introduce you to the idea of your sustainable pace. Coined by award-winning leadership and performance coach Elana Robertson, your sustainable pace is about taking the time to step back and look at how you’re working, creating routines, rituals, and rhythms that support impactful output, and being strategic about where you invest your energy. Lillie Brown will be joined by foundher director Elana Robertson to explore a new way of living and working—at your sustainable pace. We'll discuss:+ Productivity through a holistic lens+ How to divest from productivity culture+ Cultivating routines, rituals, and rhythms to enhance your performance, productivity, and wellbeing+ How to fan your momentum+ What a sustainable pace looks like in practice You can expect new ideas, tips, and actions to help you design—and implement—a holistic, easeful, and […]

  • ONLINE: Website Strategy for Creatives

    WE KNOW WE NEED ONE – BUT WHERE TO START? A website is so much more than a passive online portfolio display. It can be a centralised place to showcase services, a marketing tool to share stories, and an educational platform to help clients understand your craft. Talking About.. Your Website is a practical and comprehensive workshop that examines the best ways for creatives to present their websites, with real-life examples of best practice, and helpful resources for DIY design. Tips that will be shared include:+ Why? Outlining the goals for your website;+ Making a Site Map and organising the content;+ Do It Yourself or Hire a Designer? The pros and cons of each;+ Choosing the best platform for a DIY website;+ Thinking SHOP not GALLERY.Resources and links will be shared throughout the workshop to help guide participants. What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated Talking About.. Your Website Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop is over;+ Access to additional free webinars to supplement the material covered in the workshop;+ The possibility of further one-to-one business advice, mentoring and support from […]

  • ONLINE: How to Start a Creative Business

    LET’S GET READY TO RUMBLE! Curious about turning your creative practice into a fully-fledged small business?  This fun and friendly workshop will cover all the essentials you’ll need to get the basics right and avoid some of the most common pitfalls for creatives as they enter the world of self-employment and freelancing.  You will learn all the following, with a focus on the arts and creative industries :+ Making a plan for your start-up journey+ Understanding ABNs, structures, business names and licences+ Getting ready for the money+ Preparing for the market+ Where to go for more (free) help. What do I get?  All participants of this workshop also receive:+ Lifetime access to a Dropbox folder jam-packed with resources+ A Creative Business Start-Up Checklist+ A One Page Creative Business and Marketing Plan+ The option of more one-to-one advice from a creative business specialist.All questions are welcome in this relaxed, safe and inclusive workshop. Participants are also encouraged to share their own experiences and network with their fellow practitioners. Who is presenting?Wendi Lanham is an actor, presenter, model, and the Business Manager of Creative Plus Business. She has a wealth of experience combining business and creative practice and is well-versed in the […]

  • ONLINE: Business Planning for Creatives

    A business or strategic plan is a summary and evaluation of an entrepreneurial idea – and it should be more than just a document to make bank managers and funding bodies happy. A useful plan can make the difference between creative business success and heading back to the drawing board. This workshop reframes the planning process specifically for creative practitioners, and helps participants create a business and/or strategic plan that will actually help them progress and grow their creative profession. Participants will dig into the deeper issues of:+ The planning process in general, and making it useful both internally and externally;+ Choosing the right template, and adding an Action Plan;+ The four main sections: admin, finances, marketing and goals;+ The Personal/Private and Professional Plans. Resources and templates will also be provided for a variety of both business and strategic plans, including the preferred options for the Australia Council and other kinds of financing. What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop is over;+ Access to additional free webinars to supplement the material covered in the workshop;+ The […]

  • PARRAMATTA: Creative’s Guide to Marketing

    IN PARTNERSHIP WITH ARTS AND CULTURAL EXCHANGE Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell, and would rather be making than hustling. There is a simple secret to making marketing more palatable – understanding the strategy behind the sales will make a huge impact on your creative career. This down-to-earth and enjoyable workshop explores the mystery behind the marketing magic, specifically for creative professionals. We’ll also examine:+ The key elements of a successful marketing campaign;+ How to understand clients, customer and competitors;+ The deeper meaning of word-of-mouth marketing;+ The importance of social media;+ How to make a website with impact … and much more! Our Creative’s Guide to Marketing workshop is tailored specifically to creative people who are (or want to be) self-employed, from students and start-ups to experienced freelancers and arts organisations. What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Creative’s Guide to Marketing dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business. Who should enrol?This […]

  • ONLINE: Tax Time for Creatives

    UNDERSTANDING AND IMPLEMENTING THE BASICS OF TAX Tax is a necessary pain and managing the annual and ongoing obligations as a creative means getting their financial house in order. It's not fun, but a few simple tips and tricks (and a friendly face) can help. TAX TIME FOR CREATIVES covers the basics, and examines the intersection between individual tax, small business and the key creative tax rulings that dictate how creative practitioners need to interact with the tax department. The workshop takes a practical and friendly look at:+ Understanding what taxable income actually means;+ The key creative tax rulings – and how they apply;+ The test for working out hobby versus business, and why it matters;+ The basics of deductions;+ Easy tips and tricks for record-keeping, including cloud accounting;+ An introduction to the Groovy Accountants. Participants can also ask questions and get access to more resources and support. At the completion of the workshop you will have:+ Lifetime access to a Dropbox folder jam-packed with resources+ A workbook to help with the practical elements of the workshop+ The option of more one-to-one advice from a creative business specialist. All questions are welcome in this relaxed, safe and inclusive workshop. Participants […]

  • BELLAMBI: Tax Time for Creatives

    IN PARTNERSHIP WITH WOLLONGONG CITY COUNCIL Tax is a necessary pain and managing the annual and ongoing obligations as a creative means getting their financial house in order. It’s not fun, but a few simple tips and tricks (and a friendly face) can help. TAX TIME FOR CREATIVES covers the basics, and examines the intersection between individual tax, small business and the key creative tax rulings that dictate how creative practitioners need to interact with the tax department. The workshop takes a practical and friendly look at:+ Understanding what taxable income actually means;+ The key creative tax rulings – and how they apply;+ The test for working out hobby versus business, and why it matters;+ The basics of deductions;+ Easy tips and tricks for record-keeping, including cloud accounting;+ An introduction to the Groovy Accountants. Participants can also ask questions and get access to more resources and support. At the completion of the workshop you will have:+ Lifetime access to a Dropbox folder jam-packed with resources+ A workbook to help with the practical elements of the workshop+ The option of more one-to-one advice from a creative business specialist. All questions are welcome in this relaxed, safe and inclusive workshop. Participants are […]

  • BELLAMBI: Diversify Your Creative Income

    IN PARTNERSHIP WITH WOLLONGONG CITY COUNCIL Creative businesses often need help to brainstorm all the possible ways to diversify their income streams (especially now!) and become more financially sustainable. Diversify Your Creative Income is an interactive workshop that allows participants to discuss the various general ways that creatives can make money (including services, goods and passive income), and includes practical exercises to help brainstorm those ideas. This workshop examines:+ Identifying your Core and Complementary Skills;+ The Minimum Viable Offering;+ Using a Skills Audit to inspire ideas;+ How to identify a ‘good’ idea;+ Helpful resources and more! What do I get?All participants of this workshop also receive:+ Lifetime access to a dedicated Diversify Your Creative Income Dropbox folder full of additional resources and help;+ Access to a dedicated webpage full of links and resources to help them get ahead in their creative business. Who should enrol?This workshop is ideal for recent graduates, freelancers and anyone struggling with time, work and creativity. It’s also relevant no matter what your profession – filmmakers, writers, designers, visual artists, musicians, composers, dancers, performers – everyone can benefit from a quick introduction or refresher to the basics of time management and setting goals. Who is presenting?Monica […]

  • WEBINAR: Tax Time for Creatives

    It's almost the end of the financial year, which means it's time to get your money stuff in order. It's not much fun, but a few simple tips and tricks (and a friendly face) can help. This FREE webinar will help you get organised in time for EOFY and take the terror out of tax. Creatives, you are not alone! We'll be looking at: + The key creative tax rulings you need to know; + Are you a hobby or a business? + How to work out your deductions; + Easy tips and tricks for record-keeping; + Cloud Accounting suggestions; + Preparing for TAX (eugh!); + Better financial habits for next year. What’s Included?A 90-minute webinar with our creative industries experts (which you can access later if you want), plus lifetime access to additional resources on our website containing more resources to support your learning. Who should sign up?Creative and arts practitioners, freelancers, start-ups, students and arts entrepreneurs from beginners to established (International sign-ups welcome!). We also welcome curious hobbyists and people from outside the arts. Who’s hosting?Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. In 2014 […]

  • SURRY HILLS: Networking Tips for Creatives

    TAKE THE PAIN OUT OF EVERYBODY’S LEAST FAVOURITE TACTIC Networking Tips for Creatives is a surprisingly fun event designed to encourage creative people to get to know each other, while acknowledging the horror, and sharing a few tips at the same time. While it’s a vital skill in the creative industries, many practitioners consider networking to be the stuff of nightmares. Networking Tips for Creatives combines education with the opportunity to practice in a safe and friendly environment while embracing the discomfort of the whole process and having a laugh. Tips that will be shared include:+ Success is before you start – preparing before the event;+ Mastering the art of the introduction;+ Overcoming shyness, awkwardness and the urge to run away;+ Dealing with difficult people;+ Getting the all-important follow-up right. You’ll learn how to network in the first half of the session, and practice your skills in the second half. What do I get? All participants of this workshop also receive:+ Lifetime access to a dedicated I HATE NETWORKING Dropbox folder full of additional resources and workbooks to help continue the learning after the workshop is over;+ Access to additional free webinars to supplement the material covered in the workshop;+ […]