WEBINAR: Pricing Your Work with Jess Brady

Figuring out how to price your work confounds many creative people. There are so many factors at play—hard costs, your own perception of what your work is worth, market positioning, and more. In this free (and fabulous) webinar, Lillie Brown will be joined by licensed financial advisor and educator extraordinaire Jess Brady to explore what you need to take into consideration to price your creative work and share some simple tips and strategies to set your rates.

We’ll explore:
+ The role of your money mindset
+ Soft and hard costs
+ The psychology behind pricing
+ Market positioning and why this matters

And lots more!

We’ll share a bunch of resources and worksheets to help you develop your ideas after the session and you’ll have the opportunity to ask our expert presenter your burning pricing questions.

What’s Included?
A 60-minute webinar with our creative industries experts (which you can access later if you want), plus lifetime access to additional resources on our website containing more resources to support your learning.

Who should sign up?
Creative and arts practitioners, freelancers, start-ups, students and arts entrepreneurs from beginners to established (International sign-ups welcome!). We also welcome curious hobbyists and people from outside the arts.

Who’s hosting?
Lillie Brown is a freelance marketing strategist and Marketing Manager of Creative Plus Business. Lillie works with small to medium creative businesses to devise and implement marketing and social media strategies that are easy for creative brains to digest. She walks clients through a comprehensive planning process to create simple to understand and actionable strategies to help them fulfil their vision – including Creative Plus Business!

Jess Brady is a licensed financial adviser and has over sixteen years of experience in the financial services industry working with some of the biggest names in finance including, Macquarie Bank, CBA and Zurich. In 2017 after realising that young people were more interested in planning their meals and holidays than their financial futures, she co-founded the award-winning practice Fox and Hare Financial Advice (B-Corp). In 2020, she co-founded Ladies Talk Money a free online resource for women to learn and to tackle some of the issues around financial inequality that currently exist. Jess has provided advice to hundreds of clients focusing on young professionals, females and LGBTQIA+ as well as small business owners.

What is NSW Business Connect? 
Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you to start, run, adapt or grow your small business. Creative Plus Business provides confidential, independent business advice and skills training for small and medium creative businesses across NSW as part of the NSW Government’s Business Connect program.

What’s Creative Plus Business?
We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.

Accessibility: if you have any access requirements, please email hello@creativeplusbusiness.com

This webinar will take place on Zoom. You will receive the Zoom link in your confirmation email from Business Connect.

This webinar is sponsored by NSW Business Connect, a dedicated and personalised NSW Government program that provides trusted independent business advice and events to help you start, run, adapt or grow your small business.

BOOK NOW
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