Marketing

The Art of Coffee

The Art of Coffee

Coffee certainly has the power to help me dress, drive and think in the mornings, or kick on for a big night (how things have changed), but coffee is also an incredibly powerful marketing tool. A...

Crisis Marketing

Crisis Marketing

It may seem counter-intuitive, but maintaining your marketing activities as a creative practitioner is more important than ever during our current crisis.  We’ve been helping our clients navigate...

Multi-Hat Marketing

Multi-Hat Marketing

  Wearing multiple professional ‘hats’ is the way that most creatives survive in self-employment. It’s the ‘slashie’ phenomenon – actor / model / writer / director / designer… the more ‘hats’...

LinkedIn for Creatives

LinkedIn for Creatives

In early 2019 LinkedIn announced that over 610 million people use the site, and yet creatives tend not to focus on LinkedIn as a marketing tool. Monica Davidson (CEO of Creative Plus Business) and...

You, The Expert

You, The Expert

Smart creative people have lots of options when it comes to marketing themselves and finding ways of making money, but using expert strategy is a neat way of combining both. Becoming the go-to...