By Monica Davidson Creative businesses are often very resistant to setting a fixed price for their services. Goods and products? Sure. It would be weird to put your jewellery or garments on Etsy without attaching a price—but for services, it just seems wrong. It’s a...
TAKE THE PAIN OUT OF EVERYBODY’S LEAST FAVOURITE TACTIC Networking Tips for Creatives is a surprisingly fun event designed to encourage creative people to get to know each other, while acknowledging the horror, and sharing a few tips at the same time. While it’s a...
Marketing is one of the most despised and least understood aspects of running a creative business and being an arts entrepreneur. Most creatives hate to sell, and would rather be making than hustling. There is a simple secret to making marketing more palatable –...
By Monica Davidson In 2021, LinkedIn announced that a staggering 756 million people use the site, and yet creatives tend not to focus on LinkedIn as a marketing tool. Monica Davidson (CEO of Creative Plus Business) and Stephen Byrne (friend of C+B* and Staffing...
I‘ve been working a lot lately with creative practitioners who are really struggling with client management. They’re either attracting clients that micro-manage, or they’re dealing with clients who are incapable of describing what they want, or their clients are...
